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Highly aligned in style, silhouette, fit, palette, materials, price, and ethical concerns. Both focus on sustainability and outdoor technical apparel.
Patagonia
StyleGorpcore / OutdoorWorkwear / HeritageStreetwear
Known forOutdoor & technicalJacketsOuterwear
Patagonia designs outdoor apparel and gear from Ventura, California, where Yvon Chouinard's climbing-hardware business became a clothing company in 1973. Core products include Better Sweater and Synchilla fleeces, Nano Puff and Down Sweater insulation, Baggies shorts, and the Worn Wear repair-and-resale program. Since 2022 the Chouinard family's stake has sat with the Patagonia Purpose Trust and the nonprofit Holdfast Collective, which direct profits to environmental causes. CEO Ryan Gellert reported $1.47 billion in sales for the fiscal year ended April 2025, following restructuring and two rounds of layoffs.
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How Patagonia fits
| Category | Runs | Shape | Length | Size advice | Confidence |
|---|---|---|---|---|---|
| Hoodies & sweatshirts | true to size | regular to relaxed; hoodies and fleece pullovers like the Better Sweater sit fairly straight and roomy | regular body length with generous sleeves | Stick with your usual size; only size up if you want to layer a shell over a thick fleece. | high |
| Shirts & overshirts | slightly large | regular fit flannels and workshirts with a full chest and armhole | regular to long, usually long enough to stay tucked | Consider sizing down if you prefer a tailored shirt, otherwise take your normal size. | medium |
| Trousers & pants | slightly large | relaxed to regular through the seat and thigh on hiking and work pants | regular inseams; many models come in short/long options | Order your measured waist and expect a comfortable, non-slim leg. | medium |
| Jeans & denim | true to size | straight to slim-straight performance denim with some stretch | regular, with multiple inseam lengths offered | Take your usual waist; the stretch denim tends to relax a little with wear. | low |
| Jackets | true to size | regular fit designed for layering; alpine and trim-fit shells run closer to the body | regular to slightly long hem with articulated, longer sleeves | Stay true to size for layering room, or size down in regular-fit shells if you wear them over just a tee. | high |
| T-shirts & graphic tees | slightly large | boxy through the chest and shoulders on cotton tees; Capilene technical tees are noticeably slimmer | regular, occasionally reported as slightly short relative to width | Size down if you want a fitted tee, or stay true to size for a relaxed, boxy look. | medium |
Does Patagonia run big or small?
Patagonia fits slightly large. Take your usual size if you plan to layer, but consider sizing down if you want a trim, modern silhouette. Most shoppers find Patagonia broadly true to size but cut with extra room, so slim builds often report a roomier-than-expected fit unless they size down.
How does Patagonia fit?
Most shoppers find Patagonia broadly true to size but cut with extra room, so slim builds often report a roomier-than-expected fit unless they size down. Overall shape: generally relaxed, American-cut with room through the chest and waist; performance/alpine pieces are trimmer.
How do Patagonia hoodies & sweatshirts fit?
Patagonia hoodies & sweatshirts fits true to size. Stick with your usual size; only size up if you want to layer a shell over a thick fleece. Shape: regular to relaxed; hoodies and fleece pullovers like the Better Sweater sit fairly straight and roomy.
How do Patagonia shirts & overshirts fit?
Patagonia shirts & overshirts fits slightly large. Consider sizing down if you prefer a tailored shirt, otherwise take your normal size. Shape: regular fit flannels and workshirts with a full chest and armhole.
How do Patagonia trousers & pants fit?
Patagonia trousers & pants fits slightly large. Order your measured waist and expect a comfortable, non-slim leg. Shape: relaxed to regular through the seat and thigh on hiking and work pants.
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
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