A man wearing an all-black Poler outfit feating a winter jacket and pants

Poler

$$
StyleGorpcore / OutdoorStreetwearSkatewear
Known forOutdoor & technicalBags & backpacks
Origin · Portland, United StatesMade in · ChinaFounded · 2011

Poler is a Portland, Oregon outdoor label founded in 2011 by Benji Wagner and collaborators, built around a "Camp Vibes" ethos of accessible, non-technical gear for casual campers, surfers and skaters. Signature items include the Napsack wearable sleeping bag, mesh-walled tents, rucksacks, puffer jackets, hoodies, tees and beanies in bright prints. After a Chapter 7 filing in 2018, Pacific & Everest Lifestyle Co, a division of Philippines-based Primer Group, bought the brand out of bankruptcy and relaunched it in December 2019. It continues under that ownership, with strong distribution across Asia.

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Sharing the same origin in Portland and focus on outdoor technical gear, NIKE ACG closely rivals Poler's relaxed silhouette and fit. Both utilize similar materials and share a mid-range segment.

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Krakatau

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With a similar outdoor/technical style and relaxed silhouette, Krakatau aligns closely with Poler's approach. The neutral palette and mid-range segment reinforce their likeness.

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How Poler fits
CategoryRunsShapeLengthSize adviceConfidence
Hoodies & sweatshirtsslightly largerelaxed, roomy through chest and sleevesregularTake your normal size, or size down if you don't plan to layer underneath.low
Shirts & overshirtstrue to sizecasual regular fit flannels and camp shirtsregularBuy your normal size for a loose, untucked wear.low
Jacketstrue to sizeregular to relaxed, cut with room for a hoodie beneathregular, hip-length on most puffers and shellsOrder your usual size; there is generally enough room to layer without sizing up.low
T-shirts & graphic teestrue to sizerelaxed, slightly boxyregular to slightly shortStick with your usual size; size down if you prefer a fitted tee.low
Does Poler run big or small?

Poler fits true to size. Take your usual size for a relaxed camp fit, and size down only if you want a trimmer silhouette on tees. Most shoppers report Poler pieces fitting close to standard US sizing with a deliberately relaxed, casual cut rather than a technical athletic one, though sizing has been described as a bit less consistent across newer post-2018 production.

How does Poler fit?

Most shoppers report Poler pieces fitting close to standard US sizing with a deliberately relaxed, casual cut rather than a technical athletic one, though sizing has been described as a bit less consistent across newer post-2018 production. Overall shape: relaxed, casual outdoor cuts with a slightly boxy upper body.

How do Poler hoodies & sweatshirts fit?

Poler hoodies & sweatshirts fits slightly large. Take your normal size, or size down if you don't plan to layer underneath. Shape: relaxed, roomy through chest and sleeves.

How do Poler shirts & overshirts fit?

Poler shirts & overshirts fits true to size. Buy your normal size for a loose, untucked wear. Shape: casual regular fit flannels and camp shirts.

How do Poler jackets fit?

Poler jackets fits true to size. Order your usual size; there is generally enough room to layer without sizing up. Shape: regular to relaxed, cut with room for a hoodie beneath.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

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Paste a Poler listing's measurements and compare them to something you already own.

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