Poler is a celebration of outdoor adventure, combining functional design with a laid-back aesthetic that speaks to both the thrill-seeker and the urban dweller. The brand often employs durable materials that withstand the rigors of nature while offering versatile silhouettes that are perfect for both hiking trails and city streets. With a keen focus on fit, Poler’s pieces tend to strike a balance between style and comfort, making them ideal for spontaneous weekend getaways or everyday wear.
Brands like Patagonia and North Face Apparel echo this spirit with their commitment to environmental sustainability and technical prowess, while Columbia and Arcteryx offer an impressive mix of performance and style for the modern explorer. Each of these labels brings its unique attitude to the outdoor landscape, attracting a diverse audience of adventurers. Join us as we explore more brands that resonate with this ethos and offer the perfect blend of function and flair for your next escapade.
Founded in 1973, Patagonia is an American clothing company that markets and sells outdoor clothing. The first store opened in Ventura, California selling bespoke mountain climbing gear before expanding its product line to include apparel created for other outdoor sports such as surfing. In addition to sportswear, Patagonia today also offers outdoor products such as camping food, sleeping bags, and backpacks. Discover more brands like Patagonia here.
North Face is a renowned and well-loved brand in the world of outdoor and fashion apparel. The brand is known for its exceptional quality and style in its range of jackets, coats, footwear, and accessories. Expect rugged, durable, and stylish clothing that is perfect for any adventure, from a day hike to an expedition to the top of a mountain. Find more brands like The North Face here.
Columbia is an American outdoor clothing and footwear company that specializes in creating high-performance gear for a wide range of outdoor activities, from hiking and camping to fishing and skiing. They are known for their wide range of outdoor clothing and footwear, including jackets, pants, shirts, and boots, as well as a variety of accessories.
Arc'teryx is based on the principle of obsessive, precise design and production in the Canadian Coast Mountain wilderness. Because if their in-house manufacturing and design centres, Arc'teryx is able to constantly innovate and produce products the proper way. Timeless quality, intelligent design, and simplicity result in optimal performance at critical moments. Discover more brands like Arc'teryx here.
Fjällräven specializes in outdoor clothing and equipment. Based in the small town of Örnsköldsvik in Sweden, where mountains, forests, and waters meet, they're dedicated to making nature more accessible. In true Swedish style, they place an emphasis on simplicity and practicality, all influenced by the nature around us.
Carhartt is a respected and trusted brand in the world of workwear and casual fashion. Known for its durability and toughness, Carhartt offers a range of clothing and accessories designed to withstand even the toughest working conditions. The brand is also well-known for its classic styling and timeless design, making its pieces popular not just for work, but for everyday wear as well.
Marmot is an American outdoor clothing and gear company that creates high-performance equipment for a wide range of outdoor activities. They are known for their technical outdoor clothing, such as jackets, pants, and base layers, as well as camping and backpacking gear, including tents, sleeping bags, and packs.
Outdoor Research is known for innovative and high-performance outdoor gear and clothing.
Black Diamond is known for high-quality outdoor gear for climbing and skiing.
Founded in 1862 by Kaspar Tanner, Mammut has been a mainstay of the climbing and alpine community ever since. It has since expanded into more alpine apparel so if you're looking for high-quality wear for harsh conditions, look no further.
Eddie Bauer is an American outdoor clothing and gear company that specializes in creating high-quality and durable clothing and gear for a wide range of outdoor activities. They are known for their wide range of outdoor clothing, such as jackets, pants, and shirts, as well as a variety of camping and backpacking gear, including tents, sleeping bags, and packs. They also offer a selection of footwear, such as boots and shoes, and a variety of accessories, such as hats, gloves, and scarves.
Helly Hansen is a Norwegian brand that specializes in creating high-performance outdoor clothing and gear for a wide range of activities, from sailing and skiing to hiking and fishing. They are known for their waterproof and insulated clothing, such as jackets, pants, and overalls. They also offer a wide range of footwear, such as boots and shoes, as well as a variety of accessories, including hats, gloves, and backpacks.
Jack Wolfskin is known for outdoor clothing and gear with a focus on sustainability.
Burton is an American brand known for its trendy, functional snowboarding gear and apparel. You'll find a line of bags in a range of styles from daily to travel (including larger format luggage).
Quiksilver is an American surf and outdoor brand known for its high-quality surfwear and outdoor clothing. They are known for their wide range of surf-inspired clothing, including wetsuits, board shorts, and rash guards, as well as a variety of other outdoor clothing and gear, including jackets, pants, and backpacks. They also offers a line of snowboard and ski clothing.
Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:
• Style (40–50%): overall aesthetic and silhouette
• Fit (20–30%): tailoring, proportion, and ease
• Color (10–20%): tone and palette choices
• Price (10–20%): accessibility and value
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This list of Poler alternatives is constantly evolving based on new finds and community picks. Got a brand you think belongs here? We’d love to hear from you.
