Looking to step up from Obey? These 6 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
Los Angeles streetwear label known for hand-drawn skull-and-flame graphics screen-printed locally onto heavyweight tees, hoodies and reworked Americana staples.
Why it's similar. Both brands share a streetwear aesthetic with relaxed and boxy silhouettes. Warren Lotas features colorful palettes and similar materials.
Paris label by Stéphane Ashpool blending basketball culture with French tailoring, now operating through his Souvenir Pigalle shop and Olympic uniform work.
Why it's similar. Pigalle and Obey both focus on streetwear with relaxed silhouettes and colorful designs, but Pigalle emphasizes premium materials.
Tyler, The Creator's Los Angeles streetwear label, known for pastel color-blocking, cartoon graphics and the Golf le Fleur* footwear and tailoring line.
Why it's similar. Tyler, The Creator's LA label works the same graphic-tee-and-hoodie territory as Obey, but swaps propaganda imagery for pastel colour-blocking and cartoon logo motifs.
Sean John is a clothing brand founded by rapper and entrepreneur Sean Combs, also known as P. Diddy. The brand is known for its urban and sophisticated style, featuring a range of clothing from casual streetwear to high-end suits.
Why it's similar. Another New York label built on a founder's public persona, spanning casual streetwear through to tailoring, though at a higher price point than Obey.
New York streetwear label founded in 2006 by two former Supreme staffers, known for graphic tees, skate decks and reworked NYC iconography.
Why it's similar. Founded by two ex-Supreme staffers, it shares Obey's graphic-tee and skate-deck output but leans on heavier fabrics and reworked New York iconography.
Independent Los Angeles streetwear brand founded in 1997 by Andy Mueller, known for graphic headwear, small-batch basics and artist collaborations.
Why it's similar. Andy Mueller's LA label is graphics-first and rooted in skateboarding, music and photography, with the same artist-capsule model and low-to-mid pricing as Obey.
Warren Lotas, Pigalle, Golf Wang lead our ranking. Looking to step up from Obey? These 6 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.