More premium alternatives to Alternative Apparel
Updated August 2026 · 9 ranked picks
Looking to step up from Alternative Apparel? These 9 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.

Reigning Champ
85% matchVancouver-based athletic-wear brand making Canadian-made terry sweats, Pima jersey tees and minimal, logo-light training staples.
Why it's similar. Reigning Champ offers a line of high-quality athleisure that aligns closely with Alternative Apparel's emphasis on comfort and eco-friendliness.

Lululemon
Vancouver-founded technical athleticwear label known for Align leggings, Scuba hoodies and ABC pants in proprietary performance fabrics.

Faherty
American surf-inspired label from twin brothers Mike and Alex Faherty, known for soft board shorts, sun-washed knits and relaxed beachwear.

Mack Weldon
New York direct-to-consumer menswear brand making performance-fabric basics — underwear, socks, tees, sweats — sold mainly online since 2012.

Spanx
Atlanta shapewear brand founded by Sara Blakely in 2000, now spanning bras, denim, leggings and loungewear; Blackstone holds a majority stake.

Cole Buxton
British menswear label making minimally branded heavyweight jersey staples and Italian leather outerwear under an "athletic essentialism" ethos.

Lady White Co.
Los Angeles label making American-made sportswear basics — custom-knit tees, sweats and rugbys in muted colors with minimal branding.

Industry of All Nations
Los Angeles label producing organic-cotton, clay- and indigo-dyed unisex basics, denim and alpaca knits made in the regions where its raw materials are grown.
What are the best premium alternatives to Alternative Apparel?
Joah Brown, Reigning Champ, Lululemon lead our ranking. Looking to step up from Alternative Apparel? These 9 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.