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Brand profile

Gander

Independent Manchester menswear label building refined utility outerwear and workwear-influenced staples, launched in 2023 with the Peveril angling jacket.

ManchesterOrigin
MenswearFocus
Workwear / HeritageStyle
$$$Price
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4 brands like Gander like Nanamica, Norse Projects, Forét →

A navy Gander hooded utility jacket with large flap pocketsGander — Men's Hatton Hoodie in Grey, Size LargeGander — Men's Gate Shirt in White, Size X-Large

What to know about Gander

Started with one waterproof jacket

The label launched with the Peveril Jacket, a boxy shell copied from vintage angling and wading coats, cut in three-layer waterproof fabric with taped seams.

Old British utility, current fabrics

Workwear trousers like the Cottonopolis, shirting, shorts and fleece follow heritage British utility patterns but are built with technical fabrication and small embroidered branding.

Young, independent, already stocked widely

Founded in Manchester in 2023 by self-taught designer Calum Gregory, it remains independent while selling through END. and UK boutiques such as This Thing of Ours.

StyleWorkwear / HeritageGorpcore / Outdoor

Looks from Gander

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Gander — Gander Men's Le Mans Shirt in Beige, Size MediumMen's Le Mans Shirt in Beige, Size Medium$219Gander — Gander Men's Pennine Shirt in Speckled Black, Size LargeMen's Pennine Shirt in Speckled Black, Size Large$235Gander — Gander Men's Heaton Sweat in Black, Size X-LargeMen's Heaton Sweat in Black, Size X-Large$123Gander — Gander Men's Pennine Shirt in Black, Size LargeMen's Pennine Shirt in Black, Size Large$141Gander — Gander Men's Waffle Longsleeve T-Shirt in Olive, Size MediumMen's Waffle Longsleeve T-Shirt in Olive, Size Medium$115Gander — Gander Men's Deans Shirt in Black, Size LargeMen's Deans Shirt in Black, Size Large$229

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Gander
$209$9455% off
END.
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Gander
$85$4745% off
END.
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Gander
$165$9145% off
END.
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12 discounted42% typical markdown55% deepest markdown1 retailerSee all of today's deals →

Available atEND.

If you like Gander

A man wearing Forét hush ss shirt - washed black76% match

Forét

$$$Soft outdoorCopenhagen, Denmark

Soft-outdoor staples with the same quiet outdoors mood

What changes: Softer, less technically engineered outerwear

Shop Forét

Brand facts

Gander is a Manchester menswear label founded in 2023 by self-taught designer Calum Gregory. It began with the Peveril Jacket, a boxy shell modelled on vintage angling and wading jackets and named after a Manchester pub, built from three-layer waterproof, windproof fabric with seam-taped seams. Collections now cover workwear-influenced trousers such as the Cottonopolis, shirting, shorts and fleece, blending British utility references with technical fabrication and subtle embroidered branding. The brand remains independent and is stocked by END. and UK boutiques including This Thing of Ours.

Founded
2023
Origin
Manchester, United Kingdom
Price
$$$
Focus
Menswear
Facts checked
August 2026
Styles
Workwear / Heritage, Gorpcore / Outdoor

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