88% matchVeronica Beard
Both brands emphasize classic yet contemporary styles with strong tailoring and luxury fabrics. They are positioned similarly in the premium segment with a focus on versatile, sophisticated pieces.

Paul Smith opened his first shop in Nottingham in 1970 and still designs the label, which pairs traditional British tailoring with playful colour. Signature pieces include suits, striped knitwear and shirting using the multicoloured Artist Stripe, alongside accessories, eyewear and footwear; the cheaper PS Paul Smith line covers casualwear. The business runs about 130 stores in more than 60 countries. Smith retains majority ownership with Japanese trading house Itochu holding 40%; the company reported a £5.3m pre-tax loss for the year to June 2024 and closed its German stores.
88% matchBoth brands emphasize classic yet contemporary styles with strong tailoring and luxury fabrics. They are positioned similarly in the premium segment with a focus on versatile, sophisticated pieces.
85% matchYMC shares the contemporary British aesthetic with a relaxed and tailored silhouette using high-quality natural materials, aligning closely with Paul Smith’s ethos.
85% matchTed Baker shares a contemporary style and emphasis on quality materials similar to Paul Smith.
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| Category | Runs | Shape | Length | Size advice | Confidence |
|---|---|---|---|---|---|
| Hoodies & sweatshirts | true to size | regular to slightly slim, cleaner than typical streetwear sweats | regular | Take your normal size, or one up if you want an oversized look. | low |
| Shirts & overshirts | runs small | slim, darted through the back with a high armhole; classic/tailored options are fuller | regular to long in the body, sleeves cut on the longer side | Take a size up (or choose the tailored/classic block) unless you are slim-built and want a very close fit. | medium |
| Trousers & pants | true to size | slim or slim-tapered through thigh and knee | regular, often supplied unfinished on suit trousers | Order your usual waist, but expect a narrow thigh — go up one if you are muscular through the leg. | medium |
| Jeans & denim | true to size | slim to tapered, mid rise | regular, commonly needs a small hem on shorter frames | Stick with your measured waist; size up only if you want room in the seat and thigh. | low |
| Jackets | slightly small | tailored with a nipped waist and clean shoulder; blousons and overshirts are trimmer than most | regular, slightly shorter modern jacket length | Size up if you plan to layer knitwear underneath or have an athletic chest. | medium |
| T-shirts & graphic tees | slightly small | slim to regular, closer through the chest and sleeve than typical | regular | Size up if you prefer a relaxed drape; stay true to size for a fitted look. | medium |
Paul Smith fits slightly small. If you are between sizes or want anything more than a very trim fit, take the next size up — especially in main-line shirts and tailoring. Most shoppers find Paul Smith cut on the slim, close-to-body side of British tailoring, so the label size often wears about half a size smaller than typical high-street equivalents, while the PS Paul Smith casual line is reported as closer to true to size.
Most shoppers find Paul Smith cut on the slim, close-to-body side of British tailoring, so the label size often wears about half a size smaller than typical high-street equivalents, while the PS Paul Smith casual line is reported as closer to true to size. Overall shape: slim to tailored with a defined waist, though the PS Paul Smith diffusion line sits closer to regular/relaxed.
Paul Smith hoodies & sweatshirts fits true to size. Take your normal size, or one up if you want an oversized look. Shape: regular to slightly slim, cleaner than typical streetwear sweats.
Paul Smith shirts & overshirts runs small. Take a size up (or choose the tailored/classic block) unless you are slim-built and want a very close fit. Shape: slim, darted through the back with a high armhole; classic/tailored options are fuller.
Paul Smith trousers & pants fits true to size. Order your usual waist, but expect a narrow thigh — go up one if you are muscular through the leg. Shape: slim or slim-tapered through thigh and knee.
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
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