Brand profile

Paul Smith

British label founded by Paul Smith in 1970, known for traditional tailoring twisted with bright colour, stripes and prints across menswear and womenswear.

NottinghamOrigin
UnisexFocus
Urban prep / IvyStyle
$$$Price

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A man wearing a colorful print Paul Smith short-sleeve button upPaul Smith — Beige Slim-Fit Cotton-Stretch Chino TrousersPaul Smith — Off-White S/S Casual Fit Shirt

What to know about Paul Smith

Paul Smith opened his first shop in Nottingham in 1970 and still designs the label, which pairs traditional British tailoring with playful colour. Signature pieces include suits, striped knitwear and shirting using the multicoloured Artist Stripe, alongside accessories, eyewear and footwear; the cheaper PS Paul Smith line covers casualwear. The business runs about 130 stores in more than 60 countries. Smith retains majority ownership with Japanese trading house Itochu holding 40%; the company reported a £5.3m pre-tax loss for the year to June 2024 and closed its German stores.

Known forSuits & blazersShirts & overshirtsTailoring

The pieces that define Paul Smith

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Artist / Signature Stripe

The multicoloured stripe is Paul Smith's calling card, running across polos, knitwear, shirting, wallets, belts and loafers throughout the range.

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A Suit To Travel In

The brand's best-known tailoring innovation — a crease-resistant, stretch-comfort suit that sums up Paul Smith's modern take on British tailoring.

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Tailored Two-Button Suit

Classic Savile Row-informed two-button tailoring, cut slim with a British sensibility, remains the foundation of the label since 1970.

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Paul Smith
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How Paul Smith fits

Overall fit

slightly small

Most shoppers find Paul Smith cut on the slim, close-to-body side of British tailoring, so the label size often wears about half a size smaller than typical high-street equivalents, while the PS Paul Smith casual line is reported as closer to true to size.

Tip: If you are between sizes or want anything more than a very trim fit, take the next size up — especially in main-line shirts and tailoring.

slim British cutsize up in shirtstrim through the chestPS line runs bigger than main linetapered leg

Medium confidence · based on 14 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtstrue to sizeregular to slightly slim, cleaner than typical streetwear sweatsTake your normal size, or one up if you want an oversized look.
Jacketsslightly smalltailored with a nipped waist and clean shoulder; blousons and overshirts are trimmer than mostSize up if you plan to layer knitwear underneath or have an athletic chest.
Jeans & denimtrue to sizeslim to tapered, mid riseStick with your measured waist; size up only if you want room in the seat and thigh.
Shirts & overshirtsruns smallslim, darted through the back with a high armhole; classic/tailored options are fullerTake a size up (or choose the tailored/classic block) unless you are slim-built and want a very close fit.
T-shirts & graphic teesslightly smallslim to regular, closer through the chest and sleeve than typicalSize up if you prefer a relaxed drape; stay true to size for a fitted look.
Trousers & pantstrue to sizeslim or slim-tapered through thigh and kneeOrder your usual waist, but expect a narrow thigh — go up one if you are muscular through the leg.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

Paul Smith fit questions

Does Paul Smith run big or small?

Paul Smith fits slightly small. If you are between sizes or want anything more than a very trim fit, take the next size up — especially in main-line shirts and tailoring. Most shoppers find Paul Smith cut on the slim, close-to-body side of British tailoring, so the label size often wears about half a size smaller than typical high-street equivalents, while the PS Paul Smith casual line is reported as closer to true to size.

How does Paul Smith fit?

Most shoppers find Paul Smith cut on the slim, close-to-body side of British tailoring, so the label size often wears about half a size smaller than typical high-street equivalents, while the PS Paul Smith casual line is reported as closer to true to size. Overall shape: slim to tailored with a defined waist, though the PS Paul Smith diffusion line sits closer to regular/relaxed.

How do Paul Smith hoodies & sweatshirts fit?

Paul Smith hoodies & sweatshirts fits true to size. Take your normal size, or one up if you want an oversized look. Shape: regular to slightly slim, cleaner than typical streetwear sweats.

How do Paul Smith jackets fit?

Paul Smith jackets fits slightly small. Size up if you plan to layer knitwear underneath or have an athletic chest. Shape: tailored with a nipped waist and clean shoulder; blousons and overshirts are trimmer than most.

How do Paul Smith jeans & denim fit?

Paul Smith jeans & denim fits true to size. Stick with your measured waist; size up only if you want room in the seat and thigh. Shape: slim to tapered, mid rise.

Brand facts

Founded
1970
Origin
Nottingham, United Kingdom
Made in
Italy, United Kingdom, Portugal, Japan, China
Price
$$$
Typical prices
Shirts $277–$402 · Footwear $481–$566 · Socks underwear $85–$102
Focus
Unisex
Styles
Urban prep / Ivy, Quiet luxury, Minimalist / Contemporary

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