86% matchCoogi
Same 90s hip-hop wardrobe, loud multicolor knit instead of leather
What changes: Knitwear specialist, no outerwear or denim
Brand profile
Detroit label founded in 1978 by Marc Buchanan, known for elaborate embroidered, appliquéd and color-blocked leather jackets rooted in hip-hop style.

The core product is heavily constructed leather outerwear: patchwork and color-blocked panels, appliqué and embroidered branding, quilted detail and boxy, oversized cuts.
Founded in Detroit in 1978 by Marc Buchanan, the label became a staple of 1990s and 2000s hip-hop dress and still reads as Y2K streetwear.
Sits in the higher-mid tier on the strength of the leather, with varsity and denim jackets, hoodies, jeans and graphic tees filling out the range.
86% matchSame 90s hip-hop wardrobe, loud multicolor knit instead of leather
What changes: Knitwear specialist, no outerwear or denim
82% matchFellow 90s rap-era streetwear pioneer, workwear-leaning shapes
What changes: Canvas/athletic shapes rather than elaborate leather
78% matchPatch-covered leather flight jackets with same hip-hop history
What changes: Military authenticity rather than color-blocked appliqué
74% matchLogo-heavy Y2K denim from the same rap-video wardrobe
What changes: Denim-first, no leather outerwear
Pelle Pelle is an American outerwear label founded in 1978 in Detroit by designer Marc Buchanan. Its signature is elaborately built leather jackets: patchwork and color-blocked panels, appliqué and embroidered branding, quilted detailing and boxy, oversized cuts. The range extends to varsity and denim jackets, hoodies, jeans and graphic T-shirts. The label became a staple of 1990s and 2000s hip-hop dress and continues to sell through its own site and urban specialty retailers, with leather outerwear remaining the core category.