Brand profile

Roark Revival

California travel-and-surf apparel brand founded by Ryan Hitzel, building each collection around real expeditions and illustrated storytelling.

Costa MesaOrigin
MenswearFocus
Gorpcore / OutdoorStyle
$$Price

29 brands like Roark Revival like Outerknown, Faherty, Gramicci →

A man wearing a colorful Roark Revival short-sleeve button upRoark Revival — HYTIDE HYBRID Dark KhakiRoark Revival — Layover Pro Traveler Short

What to know about Roark Revival

Roark, originally launched as Roark Revival, is an Orange County, California travel-and-adventure apparel label founded by Ryan Hitzel, now its chief brand officer; Jason Steris became CEO in December 2023. Collections are built around surf and expedition trips, with each seasonal "Expedition" or field-trip story driving prints, graphics and garment testing. Core products include boardshorts, flannel and camp-collar shirts, waxed and quilted jackets, hiking-ready pants, tees and hats. La Jolla Group has held a minority, non-controlling stake since a 2015 partnership; the label sells direct plus through surf and outdoor retailers, and leans on illustration-heavy storytelling rather than athlete endorsement.

Known forShirts & overshirtsShorts

The pieces that define Roark Revival

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Bommer Short

Roark's do-everything hybrid walkshort — the 7-inch Bommer is the brand's most recognizable travel piece, equally at home surfing, hiking or on a long-haul flight.

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Available atREVOLVR Menswear

How Roark Revival fits

Overall fit

true to size

Shoppers generally report Roark runs close to true to size with an easy, relaxed California cut that leaves room to move and layer, though woven shirts and tees can feel a touch fuller than mall-brand equivalents.

Tip: Take your usual size in most pieces, and size down only if you want a trimmer, less surf-casual drape.

true to sizerelaxed but not baggyroomy through the chestroom to layerlonger body on tees

Medium confidence · based on 11 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtstrue to sizeregular to relaxed, casual drapeNormal size works; size up only if you want an oversized look.
Jacketstrue to sizeregular with layering room in waxed, quilted and shirt-jacket stylesTake your usual size for layering over a flannel or hoodie; no need to size up.
Shirts & overshirtsslightly largerelaxed camp-collar and flannel cuts with generous armholesMost people take their normal size, but slimmer builds often prefer sizing down one for the camp-collar and flannel styles.
T-shirts & graphic teestrue to sizeregular to slightly relaxed, mildly boxy on the more premium slub knitsStick with your usual size; size down if you prefer a closer, tucked-in look.
Trousers & pantstrue to sizerelaxed-straight travel and hiking pants, often with stretch and a comfort waistbandOrder your measured waist; the stretch fabrics give a little rather than run tight.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

Roark Revival fit questions

Does Roark Revival run big or small?

Roark Revival fits true to size. Take your usual size in most pieces, and size down only if you want a trimmer, less surf-casual drape. Shoppers generally report Roark runs close to true to size with an easy, relaxed California cut that leaves room to move and layer, though woven shirts and tees can feel a touch fuller than mall-brand equivalents.

How does Roark Revival fit?

Shoppers generally report Roark runs close to true to size with an easy, relaxed California cut that leaves room to move and layer, though woven shirts and tees can feel a touch fuller than mall-brand equivalents. Overall shape: relaxed-regular, with a slightly roomy surf/adventure cut rather than slim.

How do Roark Revival hoodies & sweatshirts fit?

Roark Revival hoodies & sweatshirts fits true to size. Normal size works; size up only if you want an oversized look. Shape: regular to relaxed, casual drape.

How do Roark Revival jackets fit?

Roark Revival jackets fits true to size. Take your usual size for layering over a flannel or hoodie; no need to size up. Shape: regular with layering room in waxed, quilted and shirt-jacket styles.

How do Roark Revival shirts & overshirts fit?

Roark Revival shirts & overshirts fits slightly large. Most people take their normal size, but slimmer builds often prefer sizing down one for the camp-collar and flannel styles. Shape: relaxed camp-collar and flannel cuts with generous armholes.

Brand facts

Founded
2009
Origin
Costa Mesa, United States
Made in
Indonesia
Price
$$
Typical prices
Shorts $78–$84 · T-shirts $38–$52
Focus
Menswear
Styles
Gorpcore / Outdoor, Workwear / Heritage, Streetwear

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