86% matchOur Legacy
Same Stockholm scene, custom fabrics, reworked staples
What changes: More fashion-forward and design-led, higher prices
Brand profile
Schnayderman's
Stockholm menswear label specializing in elevated casual shirting, expanded into knitwear, denim and outerwear.
StockholmOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$$Price
4 brands like Schnayderman's like Our Legacy, A Kind of Guise, Norse Projects →
What to know about Schnayderman's
Shirting is the foundation
The label built its name on casual shirts — oxfords, overshirts, zip shirts, denim and checks — before extending into knitwear, tees, trousers and outerwear.
Italian cloth, Scandinavian proportions
Fabrics are sourced from Italian mills but cut relaxed and roomy rather than slim, which is where most of the mid-to-high price sits.
Name nods to tailoring roots
Schnayderman's is Yiddish for tailor, chosen by founders Joel Urwitz and Victor Press as a reference to Urwitz's Eastern European family background.
Looks from Schnayderman's
Shop all Schnayderman's ↗If you like Schnayderman's
86% match
82% matchA Kind of Guise
Overshirts and soft tailoring in relaxed proportions
What changes: More travel/pattern-driven, mid-European rather than Nordic
79% matchNorse Projects
Clean Nordic minimalism with more technical outerwear
What changes: Streetwear and utility leanings, broader outerwear focus
73% matchFolk Clothing
Muted, detail-driven shirting with quiet quirk
What changes: British palette and prints, slightly lower price
Brand facts
Schnayderman's is a Stockholm menswear label founded in 2012 by Joel Urwitz and Victor Press, named after the Yiddish word for tailor as a nod to Urwitz's Eastern European roots. The brand built its reputation on casual shirting - oxfords, overshirts, zip shirts, denim and check styles - cut from Italian fabrics in relaxed Scandinavian proportions. Collections now extend to knitwear, tees, trousers and outerwear. It opened a Stockholm flagship in 2017, has shown at Stockholm Fashion Week, and sells direct plus through specialist stockists such as Wallace Mercantile Shop.
- Founded
- 2012
- Origin
- Stockholm, Sweden
- Price
- $$$
- Focus
- Menswear
- Facts checked
- August 2026
- Styles
- Minimalist / Contemporary, Workwear / Heritage