Stone Island captures the essence of techwear and streetwear with its refined silhouettes and innovative materials. Known for its functional aesthetics and groundbreaking fabric technology, the brand effortlessly blends utility with contemporary style. From sleek outerwear to versatile layering pieces, Stone Island designs cater to the urban explorer and fashion enthusiast alike, making it a staple in modern wardrobes. The fit and finish are meticulously crafted, ensuring each piece not only looks good but also performs well in various settings, from city streets to outdoor adventures.
Brands like Cp Company, Mki Myuki, A Cold Wall, and N Hoolywood embrace this ethos with their own unique take on technical fabrics and urban design. Each of these labels resonates with a similar spirit of innovation and craftsmanship, attracting a community of like-minded individuals who appreciate both style and substance. Dive into our curated list to discover more brands that embody the spirit of Stone Island and elevate your wardrobe.


C.P. Company is an Italian luxury fashion known for its use of high-quality fabrics and innovative garment dyeing techniques. They are well-known for their technical and functional aesthetic of sportswear with inspiration intersecting military, the outdoors, and urban fashion.

MKI MIYUKI ZOKU is a UK streetwear brand known for its contemporary, urban-inspired clothing. The brand's aesthetic is heavily influenced by Japanese streetwear, and often incorporates bold graphics and bright colors into its designs. Expect to see high-quality, technical fabrics and a focus on functionality and comfort.

A-COLD-WALL* (stylized as ACW) is a London-based luxury streetwear brand known for its minimalist, industrial aesthetic, which combines elements of streetwear, high fashion and contemporary art. Also known for its use of unconventional materials and for its focus on technical fabrics, which are often used in architectural and industrial applications.

N.Hoolywood is a Japanese clothing brand known for its modern, streetwear-inspired clothing that combines classic American and Japanese styles. The brand is particularly known for its use of vintage American workwear and military-inspired garments, as well as traditional Japanese textiles and motifs.

MA.Strum is a British clothing brand known for its modern, technical interpretation of classic menswear. Expect an innovative use of fabrics and a modern, functional design. The brand is particularly well-known for its outerwear collections, which often feature a mix of technical fabrics and traditional tailoring.


Carhartt WIP is a sub-brand of Carhartt, focused on fashion and urban wear. It's known for its rugged, durable and high-quality clothing and accessories, which have been reinterpreted and updated with design aesthetic in-mind.


ASOS ("As Seen On Screen") came to prominence with the slogan: 'Buy what you see on film and TV'. Starting from their celebrity-linked clothing website, they've since become known for their fast fashion approach, which involves quickly producing and selling trendy, fashionable items at affordable prices.


Acne Studios provides a range of styles beyond contemporary basics with an eclectic use of materials and custom-developed fabrics.

Aimé Leon Dore is streetwear brand out of Queens, New York that has become a favorite of street enthusiasts in NYC and around the world. Throughout the years it has evolved into one of the most sought after brands known for its elevated and 'urban preppy' style. Discover more brands like ALD here.

Uniqlo is a major Japanese fashion brand known for its affordable, high-quality basics and casual wear (among many other everyday items). Expect a modern and minimalist style with a focus on fit, comfort and versatility.


A.P.C., also known as Atelier de Production et de Creation (Production and Creation Workshop), is a french brand that brings everyday basics into the world of luxury fashion – walking the line between streetwear and high fashion. Discover more brands like A.P.C. here.

Norse Projects is a contemporary clothing brand based in Copenhagen. Founded in 2004, the brand came together as a blend of streetwear, classic workwear and high-end fashion, all styled with a minimalist Scandinavian touch.


Maison Margiela is a high-end French fashion house known for its avant-garde and experimental designs. They've gained a reputation for pushing the boundaries of traditional fashion design and has gained a cult following among fashion enthusiasts and critics alike.
Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:
• Style (40–50%): overall aesthetic and silhouette
• Fit (20–30%): tailoring, proportion, and ease
• Color (10–20%): tone and palette choices
• Price (10–20%): accessibility and value
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This list of Stone Island alternatives is constantly evolving based on new finds and community picks. Got a brand you think belongs here? We’d love to hear from you.