Looking to step up from Petal & Pup? These 7 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
Paris label founded in 2016 by Jeanne Damas, known for printed wrap dresses, knitwear and denim in a relaxed French-girl style.
Why it's similar. Both brands offer chic, feminine, and contemporary styles with a colorful palette and relaxed, tailored silhouettes.
Parisian accessible-luxury womenswear house founded in 1998 by Judith Milgrom, part of SMCP, known for feminine bohemian dresses, tweed jackets and leather bags.
Why it's similar. Similar style and target market with colorful, feminine designs and contemporary silhouettes.
London label founded in 2013 by Han Chong, known for guipure lace dresses and accessible occasionwear spanning knitwear, bridal and accessories.
Los Angeles label founded in 1995, built on bold in-house prints and saturated color across resortwear, swim and ready-to-wear.
Nasty Gal is an online womenswear retailer selling bold party and going-out styles at fast-fashion prices, owned by the UK's Debenhams Group.
Los Angeles womenswear label founded in 2009, known for vintage-inspired slip dresses, denim and published per-garment sustainability data.
URBN-owned American retail chain selling vintage-inspired apparel, BDG denim, sneakers and apartment goods to a Gen Z and millennial audience.
Rouje, Maje, Self-Portrait lead our ranking. Looking to step up from Petal & Pup? These 7 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.