86% matchSacai
Hybrid spliced garments, same Tokyo mash-up logic
What changes: More rigorous, luxury-priced tailoring and less street graphic
Brand profile
Facetasm
Tokyo label by Hiromichi Ochiai mixing street references with deconstructed knitwear and tailoring, pausing after SS26 ahead of a 2027 rebrand.
TokyoOrigin
UnisexFocus
Avant-gardeStyle
$$$$Price
23 brands like Facetasm like Sacai, UNDERCOVER, Junya Watanabe →
What to know about Facetasm
Deconstruction applied to street shapes
Hiromichi Ochiai reworks tailoring and streetwear with layered knits, fringing, ribbed panels and oversized graphics, so pieces read as assembled rather than clean.
Textile background shows in construction
Ochiai came to fashion from the textile industry via Bunka Fashion College, and the collections lean on panelling and knit detail more than on plain graphic printing.
Paused ahead of a rebrand
After runway showings in Tokyo, Milan and Paris, the label announced in 2025 that it would stop after Spring/Summer 2026 and rebrand before its 2027 twentieth anniversary.
If you like Facetasm
See all 23 brands like Facetasm →86% match
83% matchUNDERCOVER
Punk-fed deconstruction with graphic streetwear roots
80% matchJunya Watanabe
Patchwork and cut-up tailoring, more technical fabric focus
What changes: Engineering-led rather than youth-culture referencing
77% matchMartine Rose
Distorted proportions and club-culture references, London side
What changes: Rave/football codes instead of Tokyo street knitwear
Brand facts
Facetasm is a Tokyo label founded in 2007 by Hiromichi Ochiai, a Bunka Fashion College graduate who came from the textile industry. Its men's and women's collections mix street references with deconstruction: layered knitwear, fringing, ribbed panels, oversized graphics and reworked tailoring. Ochiai was the first Japanese finalist for the LVMH Prize in 2016 and took the Mainichi Fashion Grand Prix that year; shows have run in Tokyo, Milan and Paris. In September 2025 the brand announced a pause after Spring/Summer 2026 and a rebrand before its 2027 twentieth anniversary.
- Founded
- 2007
- Origin
- Tokyo, Japan
- Made in
- Japan
- Price
- $$$$
- Focus
- Unisex
- Facts checked
- August 2026
- Styles
- Avant-garde, Streetwear, Punk / Grunge / Goth