Want the Story mfg. look for less? These 10 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.
Needles is Keizo Shimizu's Nepenthes in-house label, reworking Americana and 1970s leisurewear, best known for its butterfly-logo velour track pants.
Why it's similar. Both brands are known for their eclectic styles and use of vibrant colors and premium natural materials.
Munich menswear label founded in 2009, known for relaxed tailoring, overshirts and fine knitwear built around travel-inspired seasonal collections.
Why it's similar. Both brands emphasize contemporary designs and high-quality, sustainable materials.
British contemporary label known for bold prints, slim tailoring and occasionwear, now owned by Authentic Brands Group and run in the UK by Frasers Group.
Why it's similar. Ted Baker shares a colorful palette and playful style with Story Mfg. The brand's focus on prints and patterns aligns with Story Mfg.'s attention to detail.
Swedish hosiery label producing tights and socks in Italy from recycled nylon and natural fibres, with a take-back recycling programme.
Why it's similar. Swedish Stockings shares a focus on sustainability and organic materials, reflecting similar ethical stances.
London menswear label from tailor Oliver Spencer, making relaxed suiting, workwear jackets and knitwear from British and Italian fabrics.
Swedish label making brightly patterned cotton socks, underwear and swimwear, sold in multipacks and gift boxes worldwide.
Defunct Sydney womenswear label founded in 2004, known for feminine lace and broderie party dresses; liquidated in February 2023.
Los Angeles label making brightly colored patchwork clothing from deadstock fabric, founded by Stanford classmates Jensen Neff and Ellie Chen.
Tokyo label from Seilin & Co., making Japanese-made clothing dyed with natural plant indigo using shibori, katazome and boro techniques.
British heritage menswear label reworking military, workwear and mountaineering archive pieces from a Newcastle studio; founder Nigel Cabourn died in June 2026.
NEEDLES, A Kind of Guise, Ted Baker lead our ranking. Want the Story mfg. look for less? These 10 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.