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Looking to step up from A Kind of Guise? These 10 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
Independent Stockholm ready-to-wear label known for custom-developed fabrics, reworked wardrobe staples and its upcycled Our Legacy Work Shop line.
Why it's similar. Both brands focus on contemporary, tailored pieces crafted from high-quality materials.
What changes. Louder, trend-driven cuts and higher styling risk
Paris label founded in 1987 by Jean Touitou, known for raw selvedge denim, Demi-Lune bags and understated, long-lasting wardrobe basics.
Why it's similar. Both brands share a contemporary aesthetic and an emphasis on luxury fabrics.
Malmö-based menswear label from Saif Bakir and Emma Hedlund, known for knitwear, relaxed tailoring and workwear-inflected outerwear in muted palettes.
Why it's similar. CMMN SWDN offers contemporary, minimalist designs with a strong emphasis on sustainable materials like A Kind of Guise.
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British designer label making relaxed shirting, tailoring and knitwear in traditional UK fabrics, independently run from London since 1970.
Why it's similar. Both brands produce relaxed, tailored pieces using premium natural fibers.
Copenhagen label founded in 2008, known for vintage-style eyewear plus workwear- and sportswear-rooted menswear and womenswear with a subcultural Scandinavian edge.
Why it's similar. Similarities include a contemporary style with relaxed yet tailored silhouettes and a focus on high-quality materials.
Stockholm fashion house founded in 1996 by Jonny Johansson, known for oversized tailoring, mohair knitwear, denim and the Musubi bag.
Why it's similar. Both brands offer a contemporary design ethos with high-quality materials and neutral colors.
New York menswear label reworking American classics, founded in 2011 and owned by American Eagle Outfitters since 2015.
Beams Plus is the Tokyo-based heritage menswear line of retailer Beams, reworking classic American Ivy, workwear and military styles in Japan.
What changes. Heritage-reference driven rather than tailoring-led
Copenhagen fashion house founded in 1986, known for the striped #101 T-shirt, sailor knits and workwear across women's, men's and kids' lines.
Tokyo brand founded in 2003 by Eiichiro Homma, blending GORE-TEX outdoor construction with restrained, everyday sportswear and soft tailoring.
Our Legacy, A.P.C., CMMN SWDN lead our ranking. Looking to step up from A Kind of Guise? These 10 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.