discoWe compared 22 brands like 424, the closest alternatives on fit, price and aesthetic — 11 cheaper and 1 more premium, led by Rhude and Fear of God.
For those who appreciate the refined minimalism of 424, brands like Fear of God and Off-White offer captivating alternatives that embrace a similar streetwear ethos with luxurious touches. Additionally, Rhude's unique blend of relaxed silhouettes and standout graphics makes it another noteworthy option for fans of 424. Each of these brands brings its distinct flavor to high-end streetwear, ensuring that style aficionados have a rich variety of choices to explore.
Los Angeles luxury streetwear label founded in 2015 by Rhuigi Villaseñor, known for graphic tees, motorsport motifs and American nostalgia.
Why it's similar. Rhude shares 424's love for relaxed and oversized cuts alongside luxury materials.
What changes. More motorsport/luxe polish, less political messaging
Los Angeles label founded in 2013 by Jerry Lorenzo, pairing oversized streetwear silhouettes with luxury fabrics and muted, neutral palettes.
Why it's similar. Both brands share a strong focus on streetwear with oversized silhouettes and luxurious materials.
What changes. Higher price, tonal and minimal rather than slogan-led
Los Angeles streetwear label from Venice, known for Old English graphics, gentrification commentary and sports-team collaborations.
Why it's similar. LA graphics carrying gentrification and city politics
What changes. Pure streetwear scale, no runway or tailoring ambitions
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Los Angeles label by Josué Thomas making hand-painted, hand-distressed reworked denim and graphic basics treated as one-off artworks.
Why it's similar. Both brands operate in the ultra-luxury segment with a base in Los Angeles, focusing on streetwear with a relaxed and boxy silhouette.
What changes. Artisanal one-off treatments over collection structure
London menswear-led label founded in 2007 by Martine Rose, known for distorted proportions, rave-culture references and recurring Nike collaborations.
Why it's similar. Shares a focus on oversized silhouettes and relaxed fit within the streetwear luxury segment.
Closed Belgian label (1995–2022) from designer Raf Simons, known for slim tailoring, oversized outerwear and youth-subculture graphics.
Why it's similar. Both brands emphasize ultra-luxury, oversized silhouettes, and minimalist approaches with neutral palettes.
Milan-based luxury streetwear label founded by Virgil Abloh in 2012, owned by brand-management firm Bluestar Alliance since 2024.
Why it's similar. Both brands embody streetwear influences and utilize high-quality materials in their designs.
What changes. Full luxury house pricing and breadth
Melbourne label making small-batch, easy-to-wear clothing released in ongoing "Projects" rather than seasonal collections.
Why it's similar. Minimalist streetwear design with a relaxed, boxy silhouette focusing on comfort and neutrality.
Milan-founded luxury streetwear label blending LA skate imagery with Italian production, owned by Bluestar Alliance since February 2025.
Why it's similar. Both brands feature oversized, relaxed silhouettes and streetwear roots.
What changes. Milan-based, higher price, logo-heavy resort feel
London brand founded in 2015 by Samuel Ross, pairing brutalist industrial design with technical outerwear; owned by Frasers-backed Four Marketing since late 2024.
Why it's similar. Similar to 424, A-COLD-WALL integrates streetwear with a conceptual, minimalist aesthetic.
What changes. Industrial/technical palette, London not LA
Paris house by Christophe Lemaire and Sarah-Linh Tran, known for minimal, modular tailoring, relaxed androgynous silhouettes and curved leather bags.
Why it's similar. Both brands emphasize minimalist designs with a focus on high-quality materials and relaxed silhouettes.
Tokyo menswear label founded in 2001 by Daisuke Obana, reworking American military and workwear archives into themed, relaxed tailoring.
Stockholm fashion house founded in 1996 by Jonny Johansson, known for oversized tailoring, mohair knitwear, denim and the Musubi bag.
Seoul contemporary label founded in 2016 as boutique Obscura's in-house line, making minimal, well-cut denim, outerwear and knitwear.
Independent avant-garde label founded in Los Angeles in 1994 and now based in Paris, known for draped monochrome tailoring and chunky sneakers.
Parisian LVMH-owned luxury house founded in 1952, now led by Sarah Burton, known for couture tailoring, Antigona bags and Shark Lock boots.
Rei Kawakubo's Tokyo label, founded 1969, known for avant-garde pattern-cutting, a family of sub-labels and the heart-logo Play diffusion line.
Antwerp house known for clashing prints, embroidery and relaxed tailoring, now designed by Julian Klausner under majority owner Puig.
Independent New York menswear label from Brendon Babenzien and Estelle Bailey-Babenzien, blending skate, surf, punk and Ivy tailoring with transparent sourcing.
Los Angeles logo-driven streetwear label founded in 2015 by Neek Lurk, owned by licensing firm Marquee Brands since 2022.
Hong Kong label founded in 2014 by actor-singer Shawn Yue, making minimal, utility-driven streetwear and frequent sneaker and outerwear collaborations.
Los Angeles label pairing wellness and metaphysical themes with hand-dyed hoodies, cryptic typography and collaborations with PUMA and Swarovski.
Why it's similar. Like 424, Advisory Board Crystals works out of Los Angeles on slogan-driven graphics, building heavy hoodies, sweatpants and tees with cryptic typography and hand-dye treatments.
Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Read the full methodology →
| # | Brand | Best for | Price |
|---|---|---|---|
| 1 | Rhude | Luxury | Cheaper |
| 2 | Fear of God | Streetwear | Cheaper |
| 3 | Born x Raised | LA graphics | Similar |
| 4 | Gallery Dept | Streetwear | Similar |
| 5 | Martine Rose | Streetwear | Similar |
| 6 | Raf Simons | Avant-garde | Similar |
| 7 | Off-White | Streetwear | Cheaper |
| 8 | Permanent Vacation | Streetwear | Cheaper |
| 9 | Palm Angels | Streetwear | Cheaper |
| 10 | A-COLD-WALL | Streetwear | Cheaper |
| 11 | LEMAIRE | Minimalist | Similar |
| 12 | N Hoolywood | Cheaper | |
| 13 | Acne Studios | Cheaper | |
| 14 | Youth | Cheaper | |
| 15 | Rick Owens | Similar | |
| 16 | Givenchy | More premium | |
| 17 | Comme des Garçons | Cheaper | |
| 18 | Dries Van Noten | Cheaper | |
| 19 | Noah NYC | Similar | |
| 20 | Anti Social Social Club | Similar | |
| 21 | Madness Hong Kong | Similar | |
| 22 | Advisory Board Crystals | Similar |
Gallery Dept is the most similar to 424, thanks to their shared roots in Los Angeles and a focus on ultra-luxury streetwear with relaxed silhouettes.
For those seeking more affordable options, consider brands like Permanent Vacation, N Hoolywood, and Youth, which fall into the mid-range price segment.
Gallery Dept offers an artistic edge with its use of vibrant colors, setting it apart from 424's minimalist aesthetic, though both maintain high quality. The choice between them depends on personal style preference.
424 is distinguished by its streetwear staples with a minimalist twist, focusing on oversized silhouettes and a neutral palette that makes a bold yet understated statement.
Consider luxurious alternatives like Martine Rose, Off-White, and Givenchy, each offering streetwear infused with high-fashion elements in the Luxury segment.
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