disco
Looking to step up from PAVOI? These 8 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
New York accessories label making affordable, trend-driven costume jewelry and personalized pieces, sold direct-to-consumer and at Target, Nordstrom and Anthropologie.
Why it's similar. BaubleBar and PAVOI both offer colorful and trendy jewelry at budget-friendly prices.
What changes. Costume metals and personalization rather than plated sterling silver
Rhode Island jewelry label known for expandable wire charm bangles, now largely an online business after bankruptcy and near-total store closures.
Why it's similar. Both brands emphasize eco-friendliness and offer relaxed silhouettes in their jewelry collections.
What changes. Charm/meaning storytelling rather than CZ hoops and chains
Austin-based jewelry and lifestyle brand known for accessibly priced gemstone pieces, in-store Color Bar customization, and women-focused philanthropy.
Why it's similar. Kendra Scott and PAVOI share a contemporary style and colorful aesthetics catering to trend-focused consumers.
What changes. Store-based brand experience and higher ticket
The weekly disco
Like these brands? Keep discovering.
One email a week — new brands worth knowing and the markdowns actually worth clicking.
Free · One email a week
London-based demi-fine jewellery brand known for layerable gold-plated chains, hoops and gemstone pieces priced between costume and fine jewellery.
Why it's similar. Both focus on contemporary designs and a relaxed fit, appealing to modern jewelry consumers.
What changes. Notably higher price and design-led collections
California demi-fine jewelry brand known for layerable gold-plated everyday pieces and a 14k/18k fine line, still run by its founding couple.
California accessories brand selling mid-priced fashion jewelry, bags and scarves through independent stylists and online social selling.
London demi-fine jewellery brand founded in 2012, known for layerable silver and gold pieces and in-store piercing studios.
San Francisco label making "fewer, better" women's leather bags, knitwear and wardrobe essentials in restrained neutral palettes.
BaubleBar, Alex and Ani, Kendra Scott lead our ranking. Looking to step up from PAVOI? These 8 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.