84% matchDover Street Market
Curated luxury-meets-avant-garde concept retail
What changes: Higher price ceiling, no sneaker raffle culture or own e-com scale
Brand profile
END.
END. is a UK multi-brand retailer selling luxury, streetwear and sneakers online and in stores, known for limited releases and exclusive collaborations.
Newcastle upon TyneOrigin
UnisexFocus
StreetwearStyle
$$$Price
17 brands like END. like Dover Street Market, Kith, MATCHESFASHION →
What to know about END.
A retailer, not a label
END. is a multi-brand shop whose buy runs from luxury houses to established streetwear and emerging designers, so the range is broader than any single house style.
Sneaker launches drive the traffic
It runs regular limited-release drops and raffles, plus END.-exclusive collaborations with Nike, adidas and New Balance that you won't find on other sites.
Newcastle base, private equity backing
Founded in Newcastle upon Tyne in 2005, it now employs over 600 people across offices and UK stores and has been majority-owned by The Carlyle Group since 2021.
Looks from END.
Shop all END. ↗If you like END.
See all 17 brands like END. →84% match
82% matchKith
Same sneaker-launch and streetwear-luxury crossover world
What changes: Own in-house label first, retail buy is narrower
74% matchMATCHESFASHION
UK luxury e-tail buy, less hype and sneakers
What changes: Pure luxury/designer focus; ceased trading 2024
72% matchBrowns Fashion
London multi-brand designer buy with emerging labels
What changes: More womenswear and high fashion, minimal streetwear
Brand facts
END. is a multi-brand retailer founded in Newcastle upon Tyne in 2005, selling menswear, womenswear, sneakers, homeware and lifestyle goods online and through UK stores. Its buy spans luxury houses, established streetwear labels and emerging designers, and it runs regular limited-release sneaker launches and raffles alongside END.-exclusive collaborations with brands including Nike, adidas and New Balance. The company employs over 600 staff across its headquarters, offices and retail sites, and has been controlled by private equity firm Apollo since an October 2024 recapitalisation in which The Carlyle Group and the co-founders exited.
- Founded
- 2005
- Origin
- Newcastle upon Tyne, United Kingdom
- Price
- $$$
- Typical prices
- T-shirts $75–$79 · Hoodies $130–$159 · Shirts $145–$179
- Focus
- Unisex
- Facts checked
- September 2026
- Styles
- Streetwear, Minimalist / Contemporary, Gorpcore / Outdoor