If you buy Saintwoods for logo hoodies, collegiate crewnecks and varsity outerwear made by a crew that came up through nightlife and events, this list is for you. The closest matches are fellow Montreal label JJJJound, Amsterdam's The New Originals and New York's Aimé Leon Dore — all creator-run brands doing logo-led basics with a cultural project attached. Most sit in the same mid price band; Kith, Aimé Leon Dore and John Elliott are the step up.
Montreal design studio turned label making pared-back essentials and limited-run collaborations with New Balance, Reebok, Vans and A.P.C.
Why it's similar. Both brands embrace minimalistic designs with a focus on high-quality materials in a relaxed silhouette.
New York tailored-streetwear label from Dao-Yi Chow and Maxwell Osborne, relaunched in February 2026 after a seven-year hiatus.
Why it's similar. Both brands focus on streetwear with a minimalist aesthetic and prioritize high-quality materials.
Jerry Lorenzo's more affordable Fear of God line, built on boxy hoodies, sweatpants and tees in muted tones with minimal logo branding.
Why it's similar. Both brands feature neutral color palettes and high-quality materials focused on streetwear aesthetics.
Los Angeles label founded in 2012 for heavyweight fleece and tonal sportswear staples, reportedly sold to Centric Brands and Sam Ben-Avraham in 2026.
Why it's similar. Similar minimalist designs and focus on high-quality basics, particularly in relaxed silhouettes.
Amsterdam women's streetwear store and in-house label, founded 2015, mixing curated sneaker and fashion brands with relaxed own-brand staples.
Why it's similar. Both brands prioritize minimalist designs and high-quality materials, appealing to similar customer demographics.
Brooklyn menswear label mixing technical outerwear with American Northeast workwear and sportswear staples.
Why it's similar. Both brands feature a relaxed fit and a focus on contemporary streetwear designs.
Hiroshi Fujiwara's Tokyo design imprint, working through minimal, lightning-bolt-marked collaborations with Nike, Converse, Levi's, Moncler and others.
Why it's similar. Both brands share a minimalist aesthetic and a focus on high-quality materials and craftsmanship.
Southern California menswear label built around utility-driven trousers, joggers and outerwear in muted, minimally branded palettes.
Why it's similar. Both brands merge streetwear and high fashion, featuring versatile designs and neutral palettes.
Independent Amsterdam streetwear label mixing collegiate Americana with technical utility under its "Creatives Are The New Athletes" ethos.
Why it's similar. Both brands emphasize comfortable streetwear with relaxed silhouettes and minimalist styles.
New York skate and streetwear brand known for weekly box-logo drops and collaborations, owned by EssilorLuxottica since October 2024.
Why it's similar. Both brands are deeply rooted in streetwear culture and emphasize relaxed silhouettes.
New York streetwear and lifestyle label founded in 2011 by Ronnie Fieg, known for sportswear staples and sneaker collaborations.
Why it's similar. Ronnie Fieg's New York label works the same creator-led formula as Saintwoods — box-logo pieces and fleece sportswear backed by retail and cultural projects — just at a higher med-high price point.
Sydney men's streetwear label founded in 2002, known for curved-hem tees, tapered and drop-crotch pants, and muted tonal palettes.
Why it's similar. Sydney menswear built on curved-hem tees, tapered pants and washed denim in muted tonal palettes, at the same mid price as Saintwoods but with a slimmer, more tailored leg.
Astoria, Queens skate shop and clothing label making New York-referencing graphic tees, hoodies, caps and decks with illustration-led artwork.
Why it's similar. An Astoria skate shop and label selling New York-referencing graphic tees, hoodies and caps at mid-market prices — the same shop-and-community-first model behind Saintwoods.
New York label founded by Teddy Santis in 2014, blending 1990s NYC streetwear with prep and Americana, plus long-running New Balance work.
Why it's similar. Teddy Santis's New York label mixes 1990s streetwear with collegiate prep across logo sweatshirts and rugby shirts, the elevated version of Saintwoods' varsity-inspired staples.
Los Angeles logo-driven streetwear label founded in 2015 by Neek Lurk, owned by licensing firm Marquee Brands since 2022.
Why it's similar. Logo-driven hoodies, tees and caps released through timed online drops at a mid price, though the graphics are hand-scrawled rather than collegiate; now owned by Marquee Brands.
Independent New York skate brand making decks and apparel with cartoonish, joke-driven graphics rooted in downtown Manhattan skate culture.
Why it's similar. An independent New York skate brand doing joke-heavy graphic tees, hoodies and work pants at low-to-mid prices — the cheapest way into Saintwoods' crew-run, graphics-led format.
Quartersnacks is a New York skate blog turned clothing label, known for Snackman graphics and wry NYC skate-culture references.
Why it's similar. Like Saintwoods, it started as a blog and became a clothing label, building tees, hoodies, caps and decks around one recognisable mascot at accessible prices.
Amsterdam streetwear label founded in 2012, known for contemporary sportswear and graphics rooted in its founders' African heritage.
Why it's similar. Like Saintwoods, Daily Paper turned a founder collective into an apparel label built on logo hoodies, graphic tees and tracksuits priced in the mid range.
Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Scores are directional, not absolute. Read the full methodology →
| # | Brand | Similarity | Best for | Price |
|---|---|---|---|---|
| 1 | JJJJound | 89% | Luxury | Cheaper |
| 2 | Public School NYC | 85% | Streetwear | More premium |
| 3 | Fear of God ESSENTIALS | 83% | Streetwear | Similar |
| 4 | John Elliott | 82% | Streetwear | More premium |
| 5 | Maha Amsterdam | 80% | Streetwear | Similar |
| 6 | Adsum | 78% | Contemporary | Cheaper |
| 7 | Fragment Design | 77% | Streetwear | More premium |
| 8 | Publish Brand | 75% | Streetwear | Cheaper |
| 9 | The New Originals Amsterdam | 73% | Streetwear | Similar |
| 10 | Supreme | 72% | Streetwear | More premium |
| 11 | Kith | — | More premium | |
| 12 | Zanerobe | — | Cheaper | |
| 13 | Belief | — | Cheaper | |
| 14 | Aimé Leon Dore | — | More premium | |
| 15 | Anti Social Social Club | — | Similar | |
| 16 | Alltimers | — | Cheaper | |
| 17 | Quartersnacks | — | Cheaper | |
| 18 | Daily Paper | — | Similar |
JJJJound scores highest on our list and shares Saintwoods' Montreal base and 2006 founding, but The New Originals is arguably the closer wardrobe match — both are friend-group collectives that grew out of blogs into collegiate-leaning logo basics at a similar mid price.
Yes. Alltimers and Quartersnacks are both low-to-mid priced New York skate labels selling graphic tees, hoodies and caps — the same logo-driven format as Saintwoods without the cut-and-sew premium. Belief in Astoria sits just above them.
Logo hoodies, crewnecks, tees, caps and varsity-style outerwear with collegiate and vintage music graphics, from a Montreal collective founded by Zach Macklovitch and Nathan Gannage that also runs hospitality venues and cultural programming.
Supreme was acquired by EssilorLuxottica in October 2024, Anti Social Social Club by Marquee Brands in 2022, and John Elliott was reportedly sold in early 2026 to Centric Brands and Sam Ben-Avraham. Public School NYC paused in 2019 and relaunched with a Fall/Winter 2026 show in February 2026.
Saintwoods sells direct through seasonal drops and via retailers including SSENSE and HBX.