disco
Looking to step up from Columbia? These 16 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.
Technical alpine apparel and equipment brand from Richmond, California, owned by Columbia Sportswear, known for Ghost Whisperer down and lightweight shells.
Why it's similar. Mountain Hardwear closely matches Columbia in style, fit, and palette. Both focus on durability and high-performance materials, catering to serious outdoor enthusiasts.
What changes. Narrower, expedition-focused range at higher prices
American outdoor apparel and gear brand, founded 1974 and owned by Newell Brands, known for down jackets, rain shells, sleeping bags and tents.
Why it's similar. Marmot specializes in technical outdoor clothing, similar to Columbia's offerings.
What changes. Slightly higher price and more gear-shop positioning
Canadian technical outerwear brand from North Vancouver, known for Gore-Tex Alpha SV shells, Atom midlayers and its Veilance and LEAF sublines.
Why it's similar. Both brands create high-performance outdoor gear and clothing for adventurous activities.
The weekly disco
Like these brands? Keep discovering.
One email a week — new brands worth knowing and the markdowns actually worth clicking.
Free · One email a week
Salt Lake City maker of climbing and ski gear — Camalot cams, harnesses, headlamps, poles and technical apparel — owned by Clarus Corporation.
Why it's similar. Both brands cater to outdoor activities but focus on climbing and skiing gear.
Icelandic outerwear maker founded in 1926, known for GORE-TEX shells and insulated parkas built for North Atlantic weather.
Why it's similar. Shares a technical style and relaxed silhouette. Both focus on premium materials and functionality.
Oregon-born maker of waterproof, insulated rubber-and-neoprene pull-on boots for farm, work, winter and kids, owned by Weyco Group.
Seattle-based maker of technical outdoor apparel and accessories, from gaiters and gloves to Helium rain shells and Ferrosi softshells.
American climbing label founded in 1982, known for gusseted, webbing-belted G-Pants and G-Shorts that bridge outdoor gear and streetwear.
French rainwear label known for the Le Vrai nylon windbreaker that folds into its own waist pouch, now owned by Italy's BasicNet.
Carlsbad-based climbing and yoga apparel brand, owned by Columbia Sportswear, known for stretch travel pants and hemp-based sustainable basics.
German outdoor label known for Texapore waterproof jackets, footwear, packs and tents; owned by China's Anta Sports since May 2025.
What changes. European retail footprint, more trail-hiking focus
American heritage outdoor brand from Hudson, Massachusetts, known for down-filled parkas and mountain jackets; owned by UK's Brand Machine Group since 2021.
British maker of climbing and mountaineering gear, best known for down jackets, hardshells and expedition sleeping bags.
Hong Kong-listed Chinese outerwear specialist known for down jackets, from mass-market puffers to the Dengfeng extreme-cold expedition line.
Seattle outfitter founded in 1897, known for Mackinaw wool cruisers, waxed Tin Cloth outerwear and Rugged Twill leather-trimmed luggage.
Swiss alpine outfitter founded in 1862 as a ropemaker, making climbing hardware, Barryvox avalanche transceivers and technical mountain apparel.
Mountain Hardwear, Marmot, Arc'teryx lead our ranking. Looking to step up from Columbia? These 16 brands share the aesthetic but bring elevated materials, construction and a higher price tier — ranked by overall similarity.