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Want the Rick Owens look for less? These 14 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.
Tokyo avant-garde house founded in 1972, known for black oversized tailoring and asymmetric draping, plus the long-running Y-3 line with Adidas.
Why it's similar. Both brands showcase avant-garde styles with a focus on dramatic silhouettes and luxury materials.
What changes. Tailoring-led and looser, no leather-and-sneaker glamour
Antwerp-founded avant-garde house, owned by Claudio Antonioli and designed by Stefano Gallici, known for black romantic-gothic tailoring and drape.
Why it's similar. Both brands are rooted in an avant-garde aesthetic with a dark and moody color palette.
What changes. Softer, more romantic silhouette; smaller footwear presence
Milan-based avant-garde label from Croatian designer Damir Doma, known for draped, sculptural garments in muted natural fabrics.
Why it's similar. Croatian designer Damir Doma has cut draped, sculptural pieces in muted natural fabrics from Milan since 2006, a softer and far less leather-driven read on the Rick Owens silhouette.
What changes. Less severe, more washed neutrals than pure black
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Jun Takahashi's Tokyo label, founded 1993, mixing punk, horror and art references with deconstructed tailoring in Paris-shown menswear and womenswear.
Why it's similar. Jun Takahashi founded Undercover in 1993, a year before Rick Owens, and shows deconstructed tailoring in Paris too, though wired to punk, horror and art rather than drape.
Barcelona avant-garde menswear label known for hand-treated leathers and dark layered tailoring; ceased operations in July 2025.
Why it's similar. Boris Bidjan Saberi is the closest peer for hand-treated leather and dark layered tailoring, though the Barcelona label ceased operations in July 2025, leaving only the resale market.
Paris luxury house founded in 1988, known for deconstruction, blank numeric labels and Tabi split-toe boots; now led by Glenn Martens.
Why it's similar. Maison Margiela is the Paris deconstruction house Rick Owens is most often measured against, from the blank numeric labels to Tabi split-toe boots, now under Glenn Martens.
What changes. Conceptual and more varied palette; broader luxury range
Tokyo avant-garde label founded in 2001 by Tatsuro Horikawa, known for near-monochrome black, layered drape and asymmetric menswear.
Why it's similar. Tatsuro Horikawa's Julius has built near-monochrome black layering and asymmetric cuts in Tokyo since 2001, the same dark avant-garde wardrobe as Rick Owens at a lower entry point.
Los Angeles luxury label by Mike Amiri, known for hand-distressed denim, rock-inspired leather and tailoring, and Skel-Top sneakers.
Why it's similar. Amiri is the other Los Angeles luxury label built on rock references, but Mike Amiri's route runs through hand-distressed denim and Skel-Top sneakers rather than draped monochrome tailoring.
Tokyo avant-garde menswear label founded in 2001 by Takahiro Miyazaki, known for dark, garment-dyed layering and asymmetric tailoring.
Why it's similar. Takahiro Miyazaki's Tokyo label offers dark garment-dyed layering and asymmetric tailoring for anyone who wants the Rick Owens silhouette without the mainline price or the recognisable sneakers.
Los Angeles label founded in 2013 by Jerry Lorenzo, pairing oversized streetwear silhouettes with luxury fabrics and muted, neutral palettes.
Why it's similar. Fear of God shares the Los Angeles base and neutral palette, but Jerry Lorenzo's oversized silhouettes come out of luxury basics and sportswear rather than avant-garde construction.
London label founded in 1994, built on leather biker jackets and washed, rock-referencing basics in a muted monochrome palette.
Why it's similar. AllSaints launched in London the same year Rick Owens started in 1994 and sells washed monochrome basics and leather biker jackets: the mood at high-street prices, without the pattern-cutting.
New York streetwear and lifestyle label founded in 2011 by Ronnie Fieg, known for sportswear staples and sneaker collaborations.
Why it's similar. Kith is a sneaker and streetwear destination rather than an avant-garde label, so the overlap with Rick Owens is limited to muted sportswear staples and Ronnie Fieg's collaborations.
Los Angeles label founded in 2012 for heavyweight fleece and tonal sportswear staples, reportedly sold to Centric Brands and Sam Ben-Avraham in 2026.
Why it's similar. John Elliott delivers the elongated, tonal Los Angeles silhouette in heavyweight fleece for a fraction of Rick Owens' prices, minus the leather, the drape and the runway experimentation.
DEVOA is Daisuke Nishida's Osaka label making anatomically patterned, muted-palette garments in Japanese fabrics for the avant-garde end of menswear.
Why it's similar. Like Rick Owens, Devoa builds muted monochrome drape and curved tailoring, though Daisuke Nishida works from Osaka in Japanese-milled cottons, wools and treated leathers.
Yohji Yamamoto, Ann Demeulemeester, Damir Doma lead our ranking. Want the Rick Owens look for less? These 14 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.