Amiri captures a distinct blend of luxury and streetwear, showcasing a bold aesthetic that incorporates denim, leather, and intricate detailing. With tailored silhouettes and a modern fit, the pieces are perfect for those who navigate the line between casual and chic. Whether you're dressing for a night out or a relaxed weekend, the versatility of Amiri’s designs makes them essential wardrobe staples that resonate with fashion-forward individuals.

Brands like Acne Studios, A.P.C., Norse Projects, and Our Legacy align perfectly with the Amiri ethos, each offering a unique interpretation of contemporary style. From minimalist designs to eclectic prints, these labels embody a commitment to craftsmanship and a forward-thinking attitude that appeals to discerning fashion enthusiasts. Dive into our curated list to discover more brands that echo this refined and adventurous spirit.

How We Rank Brands

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

Think a brand feels off on our list below? We’d love your take [share feedback →]

Top Similar Brands

Brand
Similar (%)
Style
Price
Why Similar?
Mastermind
Match (%)
Style
$$$
Why Similar?
Acne Studios
Match (%)
Style
$$$
Why Similar?
Our Legacy
Match (%)
Style
$$$
Why Similar?
Chrome Hearts
Match (%)
Style
$$$$
Why Similar?
Maison Kitsuné
Match (%)
Style
$$$
Why Similar?
Officine Generale
Match (%)
Style
$$$
Why Similar?
John Varvatos
Match (%)
Style
$$$
Why Similar?
Common Projects
Match (%)
Style
$$-$$$
Why Similar?
Balmain
Match (%)
Style
$$$
Why Similar?
Engineered Garments
Match (%)
Style
$$$
Why Similar?
Price
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Mastermind

Size Guide
$$$
High
$$$ (High)
Edgy
Luxury
Origin
Tokyo, Japan
Made in
Japan
Founded
1971
Mastermind is a luxury Japanese streetwear brand founded by designer Masaaki Homma. Known for its signature skull and crossbones logo, the brand combines high-end materials with edgy designs to create unique and coveted pieces.
A women wearing a Acne Studios blue delara midi dress

Acne Studios

Size Guide
$$$
High
$$$ (High)
Contemporary
Minimalist
Origin
Stockholm, Sweden
Made in
Italy
Founded
1996

Acne Studios provides a range of styles beyond contemporary basics with an eclectic use of materials and custom-developed fabrics.

A women wearing a Our Legacy black sleek minidress

Our Legacy

Size Guide
$$$
High
$$$ (High)
Contemporary
Minimalist
Origin
Stockholm, Sweden
Made in
Portugal
Founded
2005

Our Legacy has become a leader in contemporary design – leading with a casual selection of daily wear with some fashion-forward pieces mixed in. They provide a wide range of fits so be sure to check the size and fit info before copping.

Chrome Hearts

Size Guide
$$$$
Very High
$$$$ (Very High)
Luxury
Edgy
Origin
Los Angeles, United States
Made in
USA
Founded
1988
Chrome Hearts is renowned for its high-end, gothic-inspired designs that often feature intricate silver hardware and leather elements. The brand is a favorite among celebrities and fashion enthusiasts for its unique, rebellious aesthetic and craftsmanship.
A women wearing a Maison Kitsuné tan baby fox maxi dress

Maison Kitsuné

Size Guide
$$$
High
$$$ (High)
Contemporary
Origin
Paris, France
Made in
UK
Founded
2002

Maison Kitsuné is a Paris-meets-Tokyo fashion brand that doubles as a record label, art gallery and chain of cafes and restaurants around the world. You'll find this contemporary brand never settles when it comes to quality or timeless style.

Officine Generale

Size Guide
$$$
High
$$$ (High)
Timeless
Sophisticated
Origin
Paris, France
Made in
Europe
Founded
2012
Officine Generale is a Parisian brand known for its timeless and understated aesthetic. The brand focuses on quality materials and craftsmanship to create modern wardrobe essentials that can be worn season after season.

John Varvatos

Size Guide
$$$
High
$$$ (High)
Sophisticated
Edgy
Origin
Detroit, United States
Made in
Asia
Founded
2000
John Varvatos is a luxury menswear brand that is known for its rock and roll aesthetic, blending classic tailoring with edgy and modern elements. The brand is recognized for its high-quality materials, attention to detail, and unique designs that appeal to the modern man with a rebellious spirit.
An image of Common Projects brown track premium sneakers

Common Projects

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Minimalist
Luxury
Origin
New York City, United States
Made in
Europe
Founded
2004
Common Projects is known for their minimalist and sleek designs that are made with high-quality materials. They are recognized for their signature gold-stamped serial number on the heel of each shoe, which has become a symbol of their understated luxury aesthetic.

Balmain

Size Guide
$$$
High
$$$ (High)
Luxury
Contemporary
Origin
Balmain, Australia
Made in
Europe
Founded
1945
Balmain is a luxury fashion house that is known for its high-end, glamorous and edgy designs. The brand is recognized for its signature use of bold embellishments, intricate detailing, and sharp tailoring, which make its pieces instantly recognizable and coveted by fashion enthusiasts.
A women wearing a Engineered Garments multicolor dome hat

Engineered Garments

Size Guide
$$$
High
$$$ (High)
Technical
Innovative
Origin
Japan
Made in
Japan
Founded
2002

Led by Daiki Suzuki out of New York in 1999, you’ll find a more unique collection that pushes the boundary and strays from conventional design.

A women wearing a visvim beige pointer coat
$$$$
Very High
$$$$ (Very High)
Minimalist
Artisanal
Origin
Tokyo, Japan
Made in
Japan
Founded
2000

Visvim is a Japanese brand known for its artisanal approach to fashion, blending traditional Japanese craftsmanship with modern design to create high-quality clothing and accessories with a minimalist aesthetic.

Folk Clothing

Size Guide
$$$
High
$$$ (High)
Modern
Timeless
Origin
Manchester, United Kingdom
Made in
Asia
Founded
2002
Folk Clothing is a British brand that is known for its simple, understated and timeless designs. Their collections feature high-quality fabrics and impeccable attention to detail, resulting in pieces that are both stylish and durable.
$$-$$$
Med-High
$$-$$$ (Med-High)
Streetwear
Utilitarian
Origin
Tokyo, Japan
Made in
Japan
Founded
1996
WTAPS is a Japanese streetwear brand that is known for its military-inspired designs and high-quality materials. The brand's aesthetic is characterized by its clean lines, utilitarian details, and minimalist color palette.

Neighborhood

Size Guide
$$$
High
$$$ (High)
Rebellious
Streetwear
Origin
Tokyo, Japan
Made in
Japan
Founded
1994

Neighborhood is a Japanese brand known for its rebellious and iconic designs, inspired by motorcycle culture and featuring unique graphics and a distinct Japanese aesthetic.

A women wearing a Saturdays NYC black momo puffer jacket

Saturdays NYC

Size Guide
$$
Med
$$ (Med)
Minimalist
Contemporary
Origin
New York City, USA
Made in
Asia
Founded
2009
Saturdays NYC is a clothing brand known for its laid-back, minimalistic style with a focus on high-quality materials and craftsmanship. Their collections include a range of casual wear, from graphic tees and sweatshirts to swimwear and accessories, all with a distinct urban aesthetic.

Norse Projects

Size Guide
$$
Med
$$ (Med)
Minimalist
Contemporary
Origin
Copenhagen, Denmark
Made in
Europe
Founded
2004

Norse Projects is a contemporary clothing brand based in Copenhagen. Founded in 2004, the brand came together as a blend of streetwear, classic workwear and high-end fashion, all styled with a minimalist Scandinavian touch.

A women wearing a Carhartt WIP off-white laurens shirt

Carhartt WIP

Size Guide
$$
Med
$$ (Med)
Streetwear
Origin
Rohnert Park, USA
Made in
Europe
Founded
1994

Carhartt WIP is a sub-brand of Carhartt, focused on fashion and urban wear. It's  known for its rugged, durable and high-quality clothing and accessories, which have been reinterpreted and updated with design aesthetic in-mind.

Oliver Spencer

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Sophisticated
Minimalist
Origin
London, UK
Made in
UK
Founded
2002

Led by Oliver Spencer, here you’ll find a collection of smart, distinctive and comfortable garments. Perhaps best described as Quality needn’t mean formality; casual needn’t mean careless.

$$-$$$
Med-High
$$-$$$ (Med-High)
Stylish
Origin
Seattle, USA
Made in
China
Founded
1897

Filson is known for its classic and high-quality style but in most cases, not as durable and outdoor-oriented as most on this list. You'll find a great variety of boots and reliable outdoor clothes for whatever the activity is.

An image of Common Projects brown track premium sneakers

Common Projects

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Minimalist
Luxury
Origin
New York City, United States
Made in
Europe
Founded
2004
Common Projects is known for their minimalist and sleek designs that are made with high-quality materials. They are recognized for their signature gold-stamped serial number on the heel of each shoe, which has become a symbol of their understated luxury aesthetic.
A women wearing a Junya Watanabe black sequinned minidress

Junya Watanabe

Size Guide
$$$$
Very High
$$$$ (Very High)
Avant-garde
Contemporary
Origin
Tokyo, Japan
Made in
Japan
Founded
1992
Junya Watanabe is a Japanese fashion designer known for his avant-garde and innovative designs. His eponymous clothing brand is known for its experimental cuts, unique fabric combinations, and unconventional silhouettes that challenge traditional fashion norms.

Beams Plus

Size Guide
$$$
High
$$$ (High)
Contemporary
Timeless
Origin
Tokyo, Japan
Made in
Japan
Founded
1999

Beams Plus is a Japanese heritage-inspired menswear company that can most easily be summarized as 'American style, made in Japan'. With a keen attention to detail in regards to fit and fabrics, they've created a timeless aesthetically driven brand all with a contemporary Japanese fit.

22 Brands like Amiri

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{"pillar":"Amiri","rows":[{"name":"Mastermind","score":85,"style":"Luxury","price":"High","whySimilar":"Strong overlap in dark, luxury style with relaxed fit and use of premium materials."},{"name":"Acne Studios","score":81,"style":"Contemporary","price":"High","whySimilar":"Both brands share a luxurious aesthetic and emphasize high-quality materials."},{"name":"Our Legacy","score":80,"style":"Contemporary","price":"High","whySimilar":"Both brands focus on a relaxed silhouette with a premium quality approach to fabrics."},{"name":"Chrome Hearts","score":80,"style":"Luxury","price":"Very High","whySimilar":"Both brands have a luxury style with dark palettes and leather-heavy materials."},{"name":"Maison Kitsuné","score":79,"style":"Contemporary","price":"High","whySimilar":"Both brands boast high-quality fabrics and a focus on modern style across collections."},{"name":"Officine Generale","score":78,"style":"Contemporary","price":"High","whySimilar":"Both emphasize tailored pieces made from luxurious materials to create timeless styles."},{"name":"John Varvatos","score":78,"style":"Luxury","price":"High","whySimilar":"Both emphasize rock-influenced luxury with tailored yet relaxed fits."},{"name":"Common Projects","score":77,"style":"Minimalist","price":"Med-High","whySimilar":"Both brands focus on minimalist aesthetics and a commitment to high-quality materials, particularly leather."},{"name":"Balmain","score":76,"style":"Luxury","price":"High","whySimilar":"Luxury brand with tailored, deconstructed silhouettes and high-end fabrics."},{"name":"Engineered Garments","score":75,"style":"Contemporary","price":"High","whySimilar":"Both brands offer unique styles with a focus on quality craftsmanship and distinctive designs."}]}

Frequently Asked Questions

What brand is most similar to Amiri?

Mastermind is the closest match with an 85% score. Both brands share a dark luxury style and premium natural fibers.

Cheaper alternatives to Amiri

WTAPS, Saturdays NYC, and Norse Projects offer high-quality styles at mid-range prices, making them affordable alternatives to Amiri.

Is Mastermind better than Amiri?

Mastermind and Amiri both offer high-end fashion, but Mastermind might appeal more to those who favor edgier, rock-inspired designs, while Amiri is known for its sleek, modern look.

What is Amiri known for?

Amiri is renowned for its minimalist, modern aesthetic with clean lines and exceptional quality. Their signature rock-influenced clothing makes them stand out in the luxury fashion market.

Luxury alternatives to Amiri

Mastermind, John Varvatos, and Balmain present luxurious alternatives within the same price segment, each with their unique twist on high-fashion design.

Love brands like Amiri? You might also enjoy our guides to other labels in a similar style. We update regularly with new drops, so check back soon.

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