Cheaper alternatives to EYTYS

● Updated July 2026 · 10 ranked picks
A man wearing a tight-fitting black EYTYS shirt with Michaelangelo on it

Want the EYTYS look for less? These 10 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.

A picture of green Common Projects shoes
#2

Common Projects

87% match
Minimalist$$$ · CheaperNew York City, United States · est. 2004Made in Europe

Common Projects is known for their minimalist and sleek designs that are made with high-quality materials.

Why it's similar. Both brands focus on minimalist styles and high-quality materials, maintaining a premium appeal.

A man wearing Sefr jeans and a yellow striped long-sleeve button-up
#10

Sefr

80% match
Contemporary$$$ · CheaperMalmo, Sweden · est. 2014Made in Europe

Sefr is a Swedish clothing brand known for being on the cutting-edge while still being minimalist at heart. You'll find broad ranges of color, texture in the materials they use that will then come together in sleek ways.

Why it's similar. Both brands are rooted in contemporary design, embracing a minimalist ethos with a focus on quality fabrics.

A man wearing a Commoners heavy waffle oversized tee, vintage stormy
#11

Commoners

$$ · CheaperStockholm, Sweden · est. 2019Made in Australia

Commoners is known for its minimalist, high-quality basics that emphasize clean lines and timeless design. The brand focuses on sustainability and ethical production, ensuring that each piece is both stylish and responsibly made.

A woman wearing CUUP black the plunge – botanical lace
#12

CUUP

$$ · CheaperNew York, United States · est. 2017Made in China, Asia

CUUP is renowned for its minimalist, modern lingerie that emphasizes comfort and fit without compromising on style. The brand focuses on creating a diverse range of sizes to ensure every woman can find her perfect fit.

A woman wearing AYR the practice dress
#13

AYR

$$$ · CheaperNew York, United States · est. 2014Made in USA

AYR, which stands for "All Year Round," is renowned for its versatile and timeless wardrobe staples, focusing on high-quality denim and effortlessly chic essentials.

A man wearing a long light brown trench coat with matching pants and Oatmeal Sweatshirt along with New Balance Dad Shoes
#14

Norse Projects

$$ · CheaperCopenhagen, Denmark · est. 2004Made in Europe

Norse Projects is a contemporary clothing brand based in Copenhagen. Founded in 2004, the brand came together as a blend of streetwear, classic workwear and high-end fashion, all styled with a minimalist Scandinavian touch.

A woman wearing Le 17 Septembre caroline long black dress
#15

Le 17 Septembre

$$$ · CheaperSeoul, South Korea · est. 2013

Le 17 Septembre is known for its minimalist and timeless designs, focusing on high-quality materials and meticulous craftsmanship.

A man bundled up wearing a dark grey COS jacket, scarf and pants walking in the snow
#16

Cos

$$ · CheaperLondon, UK · est. 2007Made in Spain

Cos (“Collection Of Style”) is known for its minimalist design influenced by Scandinavian and Japanese timeless style. They're a more seasonal and mature alternative to parent company H&M's fast-fashion approach.

A man wearing a black 'The Frankie Shop' button-up and black pants
#18

The Frankie Shop

$$$ · CheaperNew York City, United States · est. 2014Made in Asia

The Frankie Shop is a New York-based brand that is known for its minimalist and contemporary designs. Their collections feature high-quality fabrics and timeless silhouettes that cater to the modern woman's wardrobe.

Common questions
What are the best cheaper alternatives to EYTYS?

Common Projects, Sefr, Commoners lead our ranking. Want the EYTYS look for less? These 10 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.