Brand profile

Adidas

German sportswear giant behind the three stripes, known for Samba, Gazelle and Superstar sneakers, football kits and designer lines like Y-3.

HerzogenaurachOrigin
UnisexFocus
Athleisure / SportswearStyle
$$Price

19 brands like Adidas like Nike, Puma, New Balance →

A man in the woods wearing an Adidas Palace collab outfitAdidas — Originals Brown & Gray Handball Spezial SneakersAdidas — Men's x Brain Dead Track Pant in Collegiate Navy, Size X-Large

What to know about Adidas

Terrace sneakers carry the lifestyle side

Samba, Gazelle, Campus, Superstar and Stan Smith are the volume drivers, sitting apart from performance lines like Ultraboost running shoes and football kits.

Designer lines run parallel

Y-3 with Yohji Yamamoto, Adidas by Stella McCartney and Wales Bonner sit above the mainline, so the same three stripes appear at very different prices.

A company in recovery mode

Bjorn Gulden has been CEO since January 2023, rebuilding after the Yeezy partnership ended; FY2025 revenue was roughly EUR 24.7 billion.

The pieces that define Adidas

Shop Adidas →
Adidas — Samba OG

Samba OG

The gum-soled indoor football shoe that became Adidas' defining lifestyle sneaker and the engine of its terrace revival.

3 live now · from $60

Explore Samba OG →
Adidas — Gazelle

Gazelle

A 1960s training shoe in suede with contrast three stripes, still one of the brand's most recognisable silhouettes across Indoor and Lo Pro cuts.

4 live now · from $72

Explore Gazelle →
Adidas — Handball Spezial

Handball Spezial

The low-profile handball trainer that carries Adidas' archive sport-to-street formula and dominates its current Originals lineup.

10 live now · from $39

Explore Handball Spezial →
Adidas
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How Adidas fits

Overall fit

mixed

Adidas fit varies widely across footwear silhouettes and apparel, with the popular terrace sneakers widely reported to run long and narrow while running shoes and clothing tend to fit closer to true to size.

Tip: For classic terrace sneakers like Samba, Gazelle and Stan Smith consider going down a half size as they run long and narrow; for apparel most items are true to size.

Samba runs longsize down half a sizenarrow toe boxtrue to size in apparel

High confidence · based on 40 sources

By category

CategoryRunsShapeSize advice
Trousers & pantstrue to sizeregular waist with tapered leg on Tiro-style and slim track pantsOrder your usual waist size and check the inseam, since legs tend to run long.
Sneakersslightly largenarrow through the midfoot with a low-volume fit on terrace models; running models like Ultraboost are roomierGo down a half size in Samba, Gazelle, Campus and Stan Smith if you have a narrow-to-regular foot; stay true to size or size up for wide feet, and keep Ultraboost true to size.
Hoodies & sweatshirtstrue to sizeregular to slightly relaxedOrder your normal size, or size up if you want a roomier layered look.
Jacketstrue to sizeregularTake your usual size; check whether a specific track or performance jacket is cut slim before layering.
T-shirts & graphic teestrue to sizeregularTake your usual size; choose lifestyle cuts for a slightly relaxed look and performance tees for a closer fit.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

A man walking and wearing a blue Nike sweatshirt and black sweatpants90% match

Nike

$$AthleisureBeaverton, United States

Both Nike and Adidas are leading athletic brands, renowned for their athleisure styles and performance-driven designs.

What changes: US-rooted, basketball and Jordan over terrace-culture heritage

A man sitting on a city step wearing a Puma yellow outfit and matching sneakers88% match

Puma

$$Retro runningHerzogenaurach, Germany

Rudolf Dassler founded Puma in 1948 in the same Herzogenaurach town after splitting from his brother Adi, and the Suede and Palermo answer Samba and Gazelle directly.

What changes: Smaller scale, more discount-led distribution

A man standing wearing a black and white Reebok Classics outfit with matching sneakers80% match

Reebok

$$Archive sneakersBolton, United Kingdom

Joe and Jeff Foster started Reebok in Bolton in 1958, and Authentic Brands buying it from adidas in 2022 makes this the closest competitor by lineage.

What changes: Licensed brand-group operation, weaker performance line

Adidas fit questions

Does Adidas run big or small?

Adidas varies by piece. For classic terrace sneakers like Samba, Gazelle and Stan Smith consider going down a half size as they run long and narrow; for apparel most items are true to size. Adidas fit varies widely across footwear silhouettes and apparel, with the popular terrace sneakers widely reported to run long and narrow while running shoes and clothing tend to fit closer to true to size.

How does Adidas fit?

Adidas fit varies widely across footwear silhouettes and apparel, with the popular terrace sneakers widely reported to run long and narrow while running shoes and clothing tend to fit closer to true to size. Overall shape: varies by model and range.

How do Adidas trousers & pants fit?

Adidas trousers & pants fits true to size. Order your usual waist size and check the inseam, since legs tend to run long. Shape: regular waist with tapered leg on Tiro-style and slim track pants.

How do Adidas sneakers fit?

Adidas sneakers fits slightly large. Go down a half size in Samba, Gazelle, Campus and Stan Smith if you have a narrow-to-regular foot; stay true to size or size up for wide feet, and keep Ultraboost true to size. Shape: narrow through the midfoot with a low-volume fit on terrace models; running models like Ultraboost are roomier.

How do Adidas hoodies & sweatshirts fit?

Adidas hoodies & sweatshirts fits true to size. Order your normal size, or size up if you want a roomier layered look. Shape: regular to slightly relaxed.

Brand facts

Adidas is a publicly listed German sportswear group founded by Adi Dassler in Herzogenaurach in 1949 and still headquartered there. It sells performance footwear, apparel and accessories alongside a large lifestyle range built on the three-stripes mark, including Samba, Gazelle, Campus, Superstar and Stan Smith sneakers plus Ultraboost running shoes and football kits. Fashion output runs through Y-3 with Yohji Yamamoto, Adidas by Stella McCartney and Wales Bonner. Bjorn Gulden has led as CEO since January 2023, steering recovery after the Yeezy partnership ended; FY2025 revenue was about EUR 24.7 billion.

Founded
1949
Origin
Herzogenaurach, Germany
Made in
Vietnam, China, Indonesia, Cambodia
Price
$$
Typical prices
Footwear $95–$117 · T-shirts $33–$102
Focus
Unisex
Facts checked
September 2026
Styles
Athleisure / Sportswear, Streetwear, Y2K

Adidas is featured in

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