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Want the PURPLE BRAND look for less? These 9 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.
Australian denim label known for distressed jeans, the box-cross logo and a rebellious streetwear aesthetic, now operated largely from Los Angeles.
Why it's similar. Both brands feature colorful streetwear designs with a strong focus on denim.
What changes. Australian rock/skate lineage rather than US rap-led
Shepard Fairey's streetwear label, applying his Obey Giant propaganda graphics and political commentary to military- and workwear-rooted basics.
Why it's similar. Obey shares a streetwear style and colorful palette with the focus on relaxed silhouettes and denim; however, its price point and cultural focus differ slightly.
Independent German label making distressed, genderless denim and leatherwear, including flared multi-pocket jeans and hand-distressed denim heels.
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Milan label by Canadian twins Dean and Dan Caten, known for provocative denim-led collections, slim tailoring and rock-and-Americana styling.
What changes. European runway house with tailoring and formalwear
Swedish streetwear label founded in 1999, known for skate- and music-rooted graphics, hoodies and its late-2000s headphone line.
Dutch denim label founded in Amsterdam in 1989, known for raw untreated denim and 3D military-influenced construction; owned by WHP Global since 2023.
Italian denim house founded by Renzo Rosso in 1978, now part of OTB Group and creatively led by Glenn Martens.
What changes. Broader mass price ladder, avant-garde creative direction
Swedish denim label from Gothenburg making organic-cotton five-pocket jeans, backed by free lifetime repairs and a resale program.
American denim company founded in 1853, known for the 501 jean and Trucker jacket and still headquartered in San Francisco.
Ksubi, Obey, NO/FAITH STUDIOS lead our ranking. Want the PURPLE BRAND look for less? These 9 brands match closely on style, silhouette and category while sitting at a lower price tier — ranked by overall similarity.