{"pillar":"Gimaguas","rows":[{"name":"Band Of The Free","score":87,"style":"Bohemian","price":"Low-Med","whySimilar":"Strong overlap in style, silhouette, palette, and materials, positioned within the same price segment. Both brands emphasize eclectic and bohemian designs ideal for casual wear."},{"name":"TULAROSA","score":86,"style":"Bohemian","price":"Med","whySimilar":"Very similar in primary style, silhouette, fit, palette, and materials. Both brands capture a playful, bohemian aesthetic with a mid-range price point."},{"name":"Show Me Your Mumu","score":85,"style":"Bohemian","price":"Med-High","whySimilar":"Overlaps in style, silhouette, and materials. Both focus on playful, bohemian-inspired pieces, with a strong emphasis on colorful designs and versatility."},{"name":"12 Tribe","score":84,"style":"Bohemian","price":"Med","whySimilar":"Matches well in bohemian style, similar silhouette, and colorful palette with overlapping materials and mid-range pricing. Both target free-spirited fashion consumers."},{"name":"Farm RIO","score":83,"style":"Bohemian","price":"Med-High","whySimilar":"Significant similarity in style, silhouette, and palette with a strong focus on vibrant prints and sustainability, positioned around the same price range."},{"name":"Mukzin","score":81,"style":"Bohemian","price":"Med-High","whySimilar":"Similar in bohemian style, vivid palette, and luxury materials, with a considerable overlap in silhouette that emphasizes uniqueness."},{"name":"House of Harlow 1960","score":80,"style":"Bohemian","price":"Med-High","whySimilar":"Shares bohemian style and colorful palette, with overlapping materials and a mid-range segment. Both focus on eclectic prints and vintage inspiration."},{"name":"Cactus Plant Flea Market","score":76,"style":"Streetwear","price":"Med-High","whySimilar":"Both brands embrace a playful and colorful aesthetic in their designs."},{"name":"Lulus","score":76,"style":"Bohemian","price":"Med","whySimilar":"Overlaps in style, palette, and some materials at a similar mid-range price. Both provide a wide range of affordable bohemian fashion options."},{"name":"Madhappy","score":75,"style":"Streetwear","price":"Med-High","whySimilar":"Both brands emphasize vibrant colors and comfortable, relaxed silhouettes."}]}