Greg Lauren is a master of reimagining classic silhouettes, seamlessly blending high-fashion with a utilitarian edge. His designs often feature rich textures and unexpected layering, capturing a sense of effortless sophistication that draws from both streetwear and artisanal craftsmanship. With a focus on unique, oversized fits and a penchant for deconstruction, Lauren creates pieces that are as much works of art as they are functional garments, perfect for those looking to make a bold statement.

Brands like Acne Studios, Amiri, Balenciaga, and Off White embody a similar spirit, pushing boundaries with their innovative designs and strong visual narratives. Each of these names represents a commitment to quality and creativity, appealing to the fashion-forward individual who seeks to express their identity through style. Dive into our curated list of brands that resonate with Greg Lauren's unique aesthetic, and discover your next wardrobe staples.

How We Rank Brands

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

Think a brand feels off on our list below? We’d love your take [share feedback →]

Top Similar Brands

Brand
Similar (%)
Style
Price
Why Similar?
AMIRI
Match (%)
Style
$$$
Why Similar?
132 5. ISSEY MIYAKE
Match (%)
Style
$$$$
Why Similar?
Balenciaga
Match (%)
Style
$$$
Why Similar?
gmbh
Match (%)
Style
$$$$
Why Similar?
UMBER POSTPAST
Match (%)
Style
$$$$
Why Similar?
Engineered Garments
Match (%)
Style
$$$
Why Similar?
M.A+
Match (%)
Style
$$$$
Why Similar?
BLESS
Match (%)
Style
$$$$
Why Similar?
Acne Studios
Match (%)
Style
$$$
Why Similar?
A.P.C.
Match (%)
Style
$$$
Why Similar?
Price
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$$$
High
$$$ (High)
Luxury
Origin
Los Angeles, USA
Made in
United States
Founded
2013

AMIRI is a luxury fashion brand known for its high-quality, rock-inspired clothing, often featuring intricate embroidery and distressed detailing.

132 5. ISSEY MIYAKE

Size Guide
$$$$
High
$$$$ (Very High)
Avant-garde
Innovative
Origin
Tokyo, Japan
Made in
Japan
Founded
2010
132 5. ISSEY MIYAKE is renowned for its innovative approach to fashion, combining advanced technology with sustainable practices to create garments that transform from two-dimensional shapes into three-dimensional forms. The brand emphasizes versatility, elegance, and environmental consciousness, reflecting Issey Miyake's legacy of forward-thinking design.
A women wearing a Balenciaga black activewear sports bra

Balenciaga

Size Guide
$$$
High
$$$ (High)
High-Fashion
Origin
San Sebastian, Spain
Made in
Italy
Founded
1919

Balenciaga is a luxury fashion brand known for its contemporary, innovative designs. Expect a commitment to craftsmanship and attention to detail, with their clothing often characterized by  clean lines, modern silhouettes, and high-quality materials.

$$$$
Very High
$$$$ (Very High)
No items found.
Origin
Berlin, Germany
Made in
Germany
Founded
1892
GmbH is a Berlin-based fashion label that is known for its avant-garde designs and unconventional silhouettes. The brand is celebrated for its use of sustainable materials and its commitment to ethical production practices.

UMBER POSTPAST

Size Guide
$$$$
Very High
$$$$ (Very High)
Avant-garde
Conceptual
Origin
Los Angeles, United States
Made in
Asia
Founded
2021
UMBER POSTPAST is known for its innovative approach to sustainable fashion, blending modern design with eco-friendly materials. The brand emphasizes timeless, versatile pieces that prioritize both style and environmental consciousness.
A women wearing a Engineered Garments multicolor dome hat

Engineered Garments

Size Guide
$$$
High
$$$ (High)
Technical
Innovative
Origin
Japan
Made in
Japan
Founded
2002

Led by Daiki Suzuki out of New York in 1999, you’ll find a more unique collection that pushes the boundary and strays from conventional design.

$$$$
Very High
$$$$ (Very High)
Avant-garde
Artisanal
Origin
Tokyo, Japan
Made in
Japan
Founded
2006
M.A+ is renowned for its artisanal craftsmanship and minimalist aesthetic, often featuring meticulously hand-stitched details and high-quality materials. The brand, founded by Maurizio Amadei, emphasizes unique, sculptural silhouettes that blend traditional techniques with avant-garde design.
$$$$
High
$$$$ (Very High)
Avant-garde
Conceptual
Origin
Paris, France
Made in
Europe
Founded
2015
BLESS is known for its avant-garde approach to fashion, blending art and design to create unique, conceptual pieces that often challenge traditional norms. The brand frequently incorporates unexpected materials and innovative techniques, making each collection a distinct and thought-provoking experience.
A women wearing a Acne Studios blue delara midi dress

Acne Studios

Size Guide
$$$
High
$$$ (High)
Contemporary
Minimalist
Origin
Stockholm, Sweden
Made in
Italy
Founded
1996

Acne Studios provides a range of styles beyond contemporary basics with an eclectic use of materials and custom-developed fabrics.

A women wearing a A.P.C. tan bonnie midi dress
$$$
High
$$$ (High)
Contemporary
Minimalist
Origin
Paris, France
Made in
Portugal
Founded
1997

A.P.C., also known as Atelier de Production et de Creation (Production and Creation Workshop), is a french brand that brings everyday basics into the world of luxury fashion – walking the line between streetwear and high fashion. Discover more brands like A.P.C. here.

Pseushi

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Edgy
Avant-garde
Origin
Sydney, Australia
Made in
Asia
Founded
2021
Pseushi is a clothing brand that is known for its unique and contemporary designs that are inspired by Japanese streetwear. The brand is also recognized for its use of high-quality materials and attention to detail in its clothing pieces.
$$-$$$
Med-High
$$-$$$ (Med-High)
Avant-garde
Futuristic
Origin
Osaka, Japan
Made in
Japan
Founded
2005
Devoa is renowned for its meticulous attention to anatomical design and innovative use of high-quality materials, creating garments that emphasize both functionality and aesthetic. The brand's unique approach results in clothing that offers an avant-garde yet wearable style, appealing to those who appreciate thoughtful and refined fashion.
A women wearing a Auralee brown wrinkled midi dress

Auralee

Size Guide
$$$$
Very High
$$$$ (Very High)
Contemporary
Minimalist
Origin
Paris, France
Made in
Japan
Founded
2015

Auralee is led by Ryota Iwai and imbues a feeling of calm elegance aligned with gentle formality, comfort meeting sensitive sophistication.

$$-$$$
Med-High
$$-$$$ (Med-High)
Avant-garde
Artistic
Origin
New York, United States
Made in
China
Founded
2021
Rui is renowned for its innovative designs that blend delicate, sheer fabrics with intricate embellishments, creating a distinctive look that exudes both sensuality and sophistication. The brand often incorporates unexpected cutouts and asymmetrical silhouettes, making each piece a unique statement of modern femininity.
A women wearing a Vivienne Westwood off-white toulouse shirt

Vivienne Westwood

Size Guide
$$$$
Very High
$$$$ (Very High)
Avant-garde
Eclectic
Origin
London, England
Made in
Asia
Founded
1971
Vivienne Westwood is a British fashion brand known for its avant-garde designs and punk-inspired aesthetic. The brand is recognized for its unconventional and rebellious approach to fashion, with a focus on bold prints, exaggerated silhouettes, and unique details.
A women wearing a Comme des Garçons black pleated faux-leather midi dress

Comme des Garçons

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Avant-garde
Contemporary
Origin
Tokyo, Japan
Made in
Japan
Founded
1969
Comme des Garçons is a Japanese fashion label founded by designer Rei Kawakubo in 1969. The brand is known for its avant-garde designs, unconventional silhouettes, and use of unexpected materials.

Toogood

Size Guide
$$$
High
$$$ (High)
Avant-garde
Artisanal
Origin
London, United Kingdom
Made in
United Kingdom
Founded
2013
Toogood is known for its avant-garde, sculptural designs that blend art and fashion, often featuring unisex, oversized silhouettes. The brand emphasizes craftsmanship and sustainability, using high-quality materials to create pieces that are both functional and expressive.
A women wearing a Dries Van Noten blue half-button denim shirt

Dries Van Noten

Size Guide
$$$
High
$$$ (High)
Eclectic
Colorful
Origin
Antwerp, Belgium
Made in
Europe
Founded
1986
Dries Van Noten is known for its unique and eclectic designs that blend various patterns, colors, and textures. The brand is also recognized for its commitment to quality craftsmanship and attention to detail.
An image of Givenchy red nano voyou ba

Givenchy

Size Guide
$$$
High
$$$ (High)
Creative
Luxury
Origin
Paris, France
Made in
Italy
Founded
1952

Givenchy is known for its elegant and timeless designs, often featuring intricate details and bold prints.

A women wearing a VETEMENTS red gym track jacket

VETEMENTS

Size Guide
$$$
High
$$$ (High)
Fashion-forward
Origin
Paris, France
Made in
Europe
Founded
2014

Vetements is a French brand that is known for its unconventional approach to fashion. The brand's designs often challenge traditional ideas of beauty and incorporate oversized proportions and unusual silhouettes. Vetements has become a cult favorite among fashion insiders and is known for its unique, conceptual collections that often incorporate a sense of humor and irony.

A women wearing a Off-White black off stamp rib round maxi dress

Off-White

Size Guide
$$$
High
$$$ (High)
Streetwear
High-Fashion
Origin
Milan, Italy
Made in
China
Founded
2012

Off-White is an Italian luxury fashion brand, founded in 2012 by designer Virgil Abloh. It's known for its streetwear-inspired, high-end fashion clothing, which have a distinctive aesthetic that blends luxury with streetwear.

A women wearing a JACQUEMUS yellow 'la robe maille sculta' maxi dress

JACQUEMUS

Size Guide
$$$$
Very High
$$$$ (Very High)
Avant-garde
Origin
Paris, France
Made in
France, Europe
Founded
2009

Jacquemus is known for avant-garde, architectural clothing and accessories with a strong focus on unique silhouettes and unexpected details.

Haider Ackermann

Size Guide
$$$$
Very High
$$$$ (Very High)
Contemporary
Origin
Paris, France
Made in
France
Founded
2002

Haider Ackermann is a Colombian fashion designer known for his luxurious, modernist aesthetic and drapey, structured garments. With a romantic and bohemian flair, expect to find one of a kind looks.

A women wearing a Ann Demeulemeester white dete shirt

Ann Demeulemeester

Size Guide
$$$
High
$$$ (High)
Avant-garde
Origin
Antwerp, Belgium
Made in
Belgium
Founded
1985

Ann Demeulemeester is a Belgian fashion brand known for their dark, edgy aesthetic and avant-garde designs. The brand is often characterized by a dark, moody aesthetic and a focus on unconventional, edgy silhouettes.

A women wearing a Helmut Lang black gusset leather minidress

Helmut Lang

Size Guide
$$$$
Very High
$$$$ (Very High)
High-Fashion
Origin
Austria
Made in
Europe & Asia
Founded
1986

Helmut Lang is an Austrian fashion brand is known for its edgy, minimalist aesthetic and high-quality construction. Helmut Lang is credited with helping to define the "minimalist" aesthetic of the 1990s and has been influential in shaping the direction of fashion design in the decades since.

A women wearing a NEEDLES blue rc track jacket

NEEDLES

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Eclectic
Vintage-inspired
Origin
Tokyo, Japan
Made in
Asia
Founded
2012
Needles is a Japanese brand known for its unique and eclectic style. The brand is known for its use of vintage fabrics and reworked designs that create a distinctive and innovative aesthetic.

16 Brands like Greg Lauren

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{"pillar":"Greg Lauren","rows":[{"name":"AMIRI","score":87,"style":"Luxury","price":"High","whySimilar":"Both brands excel in luxury fashion with a deconstructed aesthetic."},{"name":"132 5. ISSEY MIYAKE","score":86,"style":"Avant-garde","price":"Very High","whySimilar":"Both brands embrace avant-garde aesthetics with an emphasis on sustainable practices and innovative designs. They share similarities in silhouette, fit, and environmental consciousness."},{"name":"Balenciaga","score":84,"style":"Luxury","price":"High","whySimilar":"Both brands offer high-quality, deconstructed designs with a focus on craftsmanship."},{"name":"gmbh","score":84,"style":"Avant-garde","price":"Very High","whySimilar":"Both focus on avant-garde styles with relaxed fits and sustainable materials, sharing a neutral palette and high price segment positioning."},{"name":"UMBER POSTPAST","score":83,"style":"Avant-garde","price":"Very High","whySimilar":"Both brands emphasize avant-garde designs with a focus on sustainability and use of premium materials. They share a cultural link through their Los Angeles origin."},{"name":"Engineered Garments","score":80,"style":"Contemporary","price":"High","whySimilar":"Both brands share a relaxed fit and deconstructed silhouettes in their designs."},{"name":"M.A+","score":80,"style":"Avant-garde","price":"Very High","whySimilar":"Shares an avant-garde style and use of premium materials with Greg Lauren. Both prioritize artisanal craftsmanship and sculptural silhouettes."},{"name":"BLESS","score":79,"style":"Avant-garde","price":"Very High","whySimilar":"Both brands operate in the ultra-luxury segment with a focus on avant-garde styles and unique materials. They share relaxed fits and a conceptual approach to design."},{"name":"Acne Studios","score":76,"style":"Contemporary","price":"High","whySimilar":"Both brands cater to the premium segment with a contemporary focus and relaxed silhouettes."},{"name":"A.P.C.","score":75,"style":"Contemporary","price":"High","whySimilar":"Both brands emphasize contemporary style with a focus on relaxed fits and quality materials."}]}

Frequently Asked Questions

What brand is most similar to Greg Lauren?

AMIRI is the most similar to Greg Lauren, boasting an 87% match. Its luxury fashion combines deconstructed aesthetics with a rock-inspired twist.

Cheaper alternatives to Greg Lauren

For more affordable alternatives, consider Needles. It sits in the mid-range price tier, offering eclectic designs focused on comfort.

Is AMIRI better than Greg Lauren?

While AMIRI excels in edgy, rock-inspired luxe, Greg Lauren stands out for its artisanal craftsmanship. Both brands deliver high quality, but their style appeal may differ.

What is Greg Lauren known for?

Greg Lauren is acclaimed for its one-of-a-kind pieces that blend luxury fabrics with a deconstructed aesthetic, drawing on military and artisanal influences.

Luxury alternatives to Greg Lauren

For luxury alternatives, consider AMIRI, Balenciaga, and Givenchy, all of which feature in the luxury price segment with their distinctive premium styles.

We hope this roundup of brands like Greg Lauren helped you find your next favorite label. Have a suggestion we should add? Let us know — we’re always updating these lists to keep them fresh and useful.

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