discoWe compared 19 brands like OAS swimwear, the closest alternatives on fit, price and aesthetic — skewing more premium (4 of 19), led by Bather and Tombolo.
OAS is a clothing brand known for its stylish and sustainable swimwear and beachwear. With a focus on quality craftsmanship and eco-friendly materials, OAS offers a range of vibrant and timeless designs that are perfect for those who want to make a fashion statement while caring for the environment. If you're interested in discovering other brands that share OAS's commitment to sustainability and style, be sure to check out the rest of this post for more exciting options.
Toronto label making printed swim trunks and warm-weather menswear, sold direct and through wholesalers worldwide.
Why it's similar. Kyle Kaminsky's Toronto label pairs hand-drawn prints on recycled swim trunks with terry and wool-gauze shirting, close to the terry-and-print territory OAS occupies.
New York independent label making unisex "escapewear" — vintage-inspired cabana and Hawaiian shirts with original, playful prints.
Why it's similar. Original-print cabana shirts as the hero piece
What changes. Shirt-led escapewear rather than swim-first
Stockholm label founded in 2019 that merges Scandinavian minimalism with vintage surf graphics across ready-to-wear, wetsuits and hand-shaped surfboards.
Why it's similar. Same Stockholm surf-nostalgia, more graphic-led
What changes. Streetwear/graphic tees over resort separates
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Rhythm is a surf-rooted apparel label making boardshorts, swimwear, and washed, retro-toned casualwear for men and women.
Why it's similar. Washed retro palette across swim and casualwear
What changes. Lower price, broader surf-lifestyle basics
New York menswear label founded in 2009, pairing minimal surf-influenced basics with café-and-surf-shop hybrid stores in the US and Asia.
Why it's similar. Founded in 2009 by three New Yorkers, Saturdays runs cafe-and-surf-shop hybrids and sells the same minimal, sun-facing menswear OAS builds its resort range around.
New York label making men's and women's luxury swim and resortwear, from quick-dry trunks to linen shirting, founded in 2009.
Why it's similar. Carl Cunow and Nathan Romano's New York label started with quick-dry trunks in 2009 and now covers garment-washed linen shirting, the pricier end of resortwear.
Independent California label making vintage Mediterranean-style resort wear: terry cabana shirts, swim-walk shorts and swimwear for men and women.
Why it's similar. Terry cabana shirts, striped swim-walk shorts and 1950s Riviera references make this California label the most direct match for the Mediterranean holiday styling OAS uses.
Kiton is a family-owned Neapolitan house making hand-tailored suits, shirts and knitwear in cashmere, vicuna and superfine wool at luxury prices.
Why it's similar. Ciro Paone's Neapolitan house hand-tailors cashmere and vicuna at a completely different price, sharing only the leisured, warm-weather register OAS dresses down.
Vancouver-founded technical athleticwear label known for Align leggings, Scuba hoodies and ABC pants in proprietary performance fabrics.
Why it's similar. Technical fabrics rather than terry drive this Vancouver company, so the overlap with OAS is limited to relaxed warm-weather shorts and unstructured summer layers.
Vancouver-based athletic-wear brand making Canadian-made terry sweats, Pima jersey tees and minimal, logo-light training staples.
Why it's similar. Craig Atkinson's Vancouver label knits its terry in Canada, which puts its loopback sweats in the same fabric conversation as the terry shirting OAS makes.
Copenhagen label blending streetwear, workwear and Scandinavian minimalism, known for clean silhouettes and technical GORE-TEX outerwear.
Why it's similar. Copenhagen's Norse Projects came out of a 2004 shop and gallery, and its Scandinavian restraint and clean silhouettes parallel the Stockholm-rooted design language OAS uses.
Montreal design studio turned label making pared-back essentials and limited-run collaborations with New Balance, Reebok, Vans and A.P.C.
Why it's similar. Justin Saunders turned a 2006 mood board into a Montreal label releasing limited runs of heavyweight tees and collaborations, quieter and more austere than OAS.
Japanese-Australian surf label founded in Byron Bay in 2014; it shut down in October 2023 and filed for Chapter 7 bankruptcy.
Why it's similar. Byron Bay's Banks built muted, art-driven prints across boardshorts and woven shirts before closing in October 2023 and filing for Chapter 7 bankruptcy.
Costa Mesa surf-skate-art label now owned by Authentic Brands Group, known for boardshorts, graphic tees and its "Balance of Opposites" logo.
California travel-and-surf apparel brand founded by Ryan Hitzel, building each collection around real expeditions and illustrated storytelling.
Independently run surf-rooted apparel and media brand founded by Craig Anderson, Dane Reynolds, Austyn Gillette and Dylan Rieder.
Stockholm fashion house founded in 1996 by Jonny Johansson, known for oversized tailoring, mohair knitwear, denim and the Musubi bag.
Founder-led Stockholm ready-to-wear label known for custom-developed fabrics, reworked wardrobe staples and its upcycled Our Legacy Work Shop line.
Auckland menswear label founded in 2008, known for the cropped, tapered Zespy pant and pared-back streetwear in muted palettes.
Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Read the full methodology →
If you're looking for brands similar to OAS in terms of style and sustainability, consider checking out Saturdays NYC, Onia, and Bather. These brands are known for their high-quality swimwear and beachwear that focus on contemporary designs and eco-friendly practices.
For more budget-friendly options, consider Reigning Champ and RVCA. Both brands offer stylish beachwear and swimwear at a lower price point while still maintaining a focus on quality and design.
OAS is renowned for its vibrant patterns and sustainable production methods. The brand emphasizes the use of eco-friendly materials and quality craftsmanship, ensuring that each piece is not only stylish but also environmentally responsible.
Saturdays NYC is definitely worth considering if you appreciate minimalist design and high-quality materials. Known for its stylish and functional beachwear, the brand strikes a balance between modern aesthetics and durability, much like OAS.
You can purchase OAS swimwear directly from their official website. For similar brands like Kiton, Lululemon, and Norse Projects, visit their respective online stores or check out multi-brand retailers like Mr Porter and SSENSE for a curated selection.
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