Alyx embodies a distinct aesthetic that marries modern streetwear with high-end fashion, making use of innovative materials and bold silhouettes. Renowned for its urban designs, the brand often showcases a keen attention to detail and craftsmanship, resulting in pieces that are as functional as they are stylish. Whether it’s a tailored jacket or a relaxed pair of trousers, each item reflects an effortless yet considered fit that appeals to both fashion enthusiasts and the everyday wearer. This versatile approach lends itself seamlessly to a range of occasions, from casual outings to more formal events.

Brands like Yohji Yamamoto and Carhartt Wip resonate with Alyx's ethos through their commitment to unique style and craftsmanship, while Off White and Acne Studios share a contemporary attitude that captivates a diverse audience. Each of these labels offers a fresh perspective on design and function, making them invaluable additions to your wardrobe. Dive into our curated list to discover more brands that echo the spirit of Alyx, and explore the styles that await you.

How We Rank Brands

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

Think a brand feels off on our list below? We’d love your take [share feedback →]

Top Similar Brands

Brand
Similar (%)
Style
Price
Why Similar?
Maison Margiela
Match (%)
Style
$$$
Why Similar?
Rick Owens
Match (%)
Style
$$$$
Why Similar?
John Varvatos
Match (%)
Style
$$$
Why Similar?
Yohji Yamamoto
Match (%)
Style
$$$
Why Similar?
Ann Demeulemeester
Match (%)
Style
$$$
Why Similar?
Mastermind
Match (%)
Style
$$$
Why Similar?
1017 ALYX 9SM
Match (%)
Style
$$$
Why Similar?
Chrome Hearts
Match (%)
Style
$$$$
Why Similar?
Comme des Garçons
Match (%)
Style
$$-$$$
Why Similar?
Dion Lee
Match (%)
Style
$$$$
Why Similar?
Price
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A women wearing a Maison Margiela black peached trench coat

Maison Margiela

Size Guide
$$$
High
$$$ (High)
High-Fashion
Origin
Paris, France
Made in
Italy
Founded
1988

Maison Margiela is a high-end French fashion house known for its avant-garde and experimental designs. They've gained a reputation for pushing the boundaries of traditional fashion design and has gained a cult following among fashion enthusiasts and critics alike.

A women wearing a Rick Owens black porterville metro coat

Rick Owens

Size Guide
$$$$
Very High
$$$$ (Very High)
High-Fashion
Origin
Los Angeles, USA
Made in
Italy
Founded
1994

Rick Owens is known for his avant-garde, edgy style. His designs often feature unconventional cuts and draping, and he is known for incorporating unusual materials and textures into his collections. Owens is particularly known for his dark, gothic aesthetic, and his clothing often has a dramatic and sculptural quality to it. Discover more brands like Rick Owens here.

John Varvatos

Size Guide
$$$
High
$$$ (High)
Sophisticated
Edgy
Origin
Detroit, United States
Made in
Asia
Founded
2000
John Varvatos is a luxury menswear brand that is known for its rock and roll aesthetic, blending classic tailoring with edgy and modern elements. The brand is recognized for its high-quality materials, attention to detail, and unique designs that appeal to the modern man with a rebellious spirit.
A women wearing a Yohji Yamamoto black dian 2 r-mohair turtleneck

Yohji Yamamoto

Size Guide
$$$
High
$$$ (High)
Avant-garde
Origin
Tokyo, Japan
Made in
Japan
Founded
1972

Yohji Yamamoto is a Japanese fashion designer known for his avant-garde, oversized designs and monochromatic color palettes. Expect an edgy style that blends Japanese minimalism and a European sophistication.

A women wearing a Ann Demeulemeester white dete shirt

Ann Demeulemeester

Size Guide
$$$
High
$$$ (High)
Avant-garde
Origin
Antwerp, Belgium
Made in
Belgium
Founded
1985

Ann Demeulemeester is a Belgian fashion brand known for their dark, edgy aesthetic and avant-garde designs. The brand is often characterized by a dark, moody aesthetic and a focus on unconventional, edgy silhouettes.

Mastermind

Size Guide
$$$
High
$$$ (High)
Edgy
Luxury
Origin
Tokyo, Japan
Made in
Japan
Founded
1971
Mastermind is a luxury Japanese streetwear brand founded by designer Masaaki Homma. Known for its signature skull and crossbones logo, the brand combines high-end materials with edgy designs to create unique and coveted pieces.
A women wearing a black 1017 ALYX 9SM hoodie

1017 ALYX 9SM

Size Guide
$$$
High
$$$ (High)
Streetwear
Contemporary
Origin
Ferrara, Italy
Made in
Europe
Founded
2015
1017 ALYX 9SM is a luxury streetwear brand known for its innovative designs that blend high fashion and utilitarian elements. The brand is also recognized for its use of premium materials and attention to detail, creating a unique aesthetic that appeals to a wide range of fashion enthusiasts.

Chrome Hearts

Size Guide
$$$$
Very High
$$$$ (Very High)
Luxury
Edgy
Origin
Los Angeles, United States
Made in
USA
Founded
1988
Chrome Hearts is renowned for its high-end, gothic-inspired designs that often feature intricate silver hardware and leather elements. The brand is a favorite among celebrities and fashion enthusiasts for its unique, rebellious aesthetic and craftsmanship.
A women wearing a Comme des Garçons black pleated faux-leather midi dress

Comme des Garçons

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Avant-garde
Contemporary
Origin
Tokyo, Japan
Made in
Japan
Founded
1969
Comme des Garçons is a Japanese fashion label founded by designer Rei Kawakubo in 1969. The brand is known for its avant-garde designs, unconventional silhouettes, and use of unexpected materials.
A women wearing a Dion Lee khaki gathered maxi dress

Dion Lee

Size Guide
$$$$
Very High
$$$$ (Very High)
Modern
Innovative
Origin
Sydney, Australia
Made in
Asia
Founded
2009
Dion Lee is an Australian fashion brand known for its innovative and modern designs that blend architectural elements with feminine silhouettes. The brand is recognized for its clean lines, sculptural shapes, and use of luxurious fabrics, which create a sophisticated and refined aesthetic.
A women wearing a Dries Van Noten blue half-button denim shirt

Dries Van Noten

Size Guide
$$$
High
$$$ (High)
Eclectic
Colorful
Origin
Antwerp, Belgium
Made in
Europe
Founded
1986
Dries Van Noten is known for its unique and eclectic designs that blend various patterns, colors, and textures. The brand is also recognized for its commitment to quality craftsmanship and attention to detail.
$$$$
Very High
$$$$ (Very High)
Luxury
Modern
Origin
Madrid, Spain
Made in
Spain
Founded
1846
Loewe is a luxury fashion brand that is known for its leather goods and high-quality craftsmanship. The brand is also recognized for its modern and innovative approach to design, while still staying true to its Spanish heritage.
A women wearing a Acne Studios blue delara midi dress

Acne Studios

Size Guide
$$$
High
$$$ (High)
Contemporary
Minimalist
Origin
Stockholm, Sweden
Made in
Italy
Founded
1996

Acne Studios provides a range of styles beyond contemporary basics with an eclectic use of materials and custom-developed fabrics.

A women wearing a Alexander McQueen black slashed harness midi dress

Alexander McQueen

Size Guide
$$$
High
$$$ (High)
Avant-garde
Edgy
Origin
London, England
Made in
Europe
Founded
1992
Alexander McQueen is a luxury fashion brand known for its avant-garde and dramatic designs. The brand is recognized for its edgy and rebellious aesthetic, often incorporating intricate details and unconventional materials into its pieces.
A women wearing a VETEMENTS red gym track jacket

VETEMENTS

Size Guide
$$$
High
$$$ (High)
Fashion-forward
Origin
Paris, France
Made in
Europe
Founded
2014

Vetements is a French brand that is known for its unconventional approach to fashion. The brand's designs often challenge traditional ideas of beauty and incorporate oversized proportions and unusual silhouettes. Vetements has become a cult favorite among fashion insiders and is known for its unique, conceptual collections that often incorporate a sense of humor and irony.

A women wearing a Junya Watanabe black sequinned minidress

Junya Watanabe

Size Guide
$$$$
Very High
$$$$ (Very High)
Avant-garde
Contemporary
Origin
Tokyo, Japan
Made in
Japan
Founded
1992
Junya Watanabe is a Japanese fashion designer known for his avant-garde and innovative designs. His eponymous clothing brand is known for its experimental cuts, unique fabric combinations, and unconventional silhouettes that challenge traditional fashion norms.
A women wearing a Balenciaga black activewear sports bra

Balenciaga

Size Guide
$$$
High
$$$ (High)
High-Fashion
Origin
San Sebastian, Spain
Made in
Italy
Founded
1919

Balenciaga is a luxury fashion brand known for its contemporary, innovative designs. Expect a commitment to craftsmanship and attention to detail, with their clothing often characterized by  clean lines, modern silhouettes, and high-quality materials.

$$$
High
$$$ (High)
Luxury
Edgy
Origin
Los Angeles, United States
Made in
Asia
Founded
2014
Amiri is a luxury fashion brand known for its edgy and rock-inspired designs. The brand is recognized for its use of high-quality materials, intricate details, and unique embellishments.
A women wearing a Kenzo blue kenzo paris three hole denim minidress
$$$$
Very High
$$$$ (Very High)
Bold
Playful
Origin
Paris, France
Made in
China, India
Founded
1970
Kenzo is a French luxury fashion house founded by Japanese designer Kenzo Takada. The brand is known for its vibrant prints, bold colors, and unique designs that blend Eastern and Western influences.

Haider Ackermann

Size Guide
$$$$
Very High
$$$$ (Very High)
Contemporary
Origin
Paris, France
Made in
France
Founded
2002

Haider Ackermann is a Colombian fashion designer known for his luxurious, modernist aesthetic and drapey, structured garments. With a romantic and bohemian flair, expect to find one of a kind looks.

24 Brands like Alyx

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{"pillar":"Alyx","rows":[{"name":"Maison Margiela","score":87,"style":"Avant-garde","price":"High","whySimilar":"Both brands focus heavily on avant-garde designs and deconstructed silhouettes."},{"name":"Rick Owens","score":84,"style":"Avant-garde","price":"Very High","whySimilar":"Rick Owens shares a penchant for avant-garde aesthetics and utilizes dark color palettes."},{"name":"John Varvatos","score":82,"style":"Luxury","price":"High","whySimilar":"John Varvatos shares a similar dark palette and luxury segment with a focus on edgy, modern designs that align with Alyx's rock and roll aesthetic."},{"name":"Yohji Yamamoto","score":80,"style":"Avant-garde","price":"High","whySimilar":"Both brands embody the avant-garde ethos with their innovative cuts and relaxed fits."},{"name":"AMIRI","score":80,"style":"Luxury","price":"High","whySimilar":"AMIRI's deconstructed, boxy silhouettes and dark palette mirror Alyx's style, with a shared luxury segment and modern edge."},{"name":"Ann Demeulemeester","score":78,"style":"Avant-garde","price":"High","whySimilar":"Both brands share an avant-garde identity and often use darker palettes."},{"name":"Mastermind","score":77,"style":"Luxury","price":"High","whySimilar":"Mastermind’s use of premium materials and dark tones aligns well with Alyx’s gritty luxury streetwear style."},{"name":"1017 ALYX 9SM","score":76,"style":"Streetwear","price":"High","whySimilar":"Both brands blend luxury with streetwear influences and technical materials."},{"name":"Chrome Hearts","score":75,"style":"Luxury","price":"Very High","whySimilar":"Chrome Hearts shares similar edgy and luxury traits, with a focus on leather and dark aesthetics."},{"name":"Comme des Garçons","score":73,"style":"Avant-garde","price":"Med-High","whySimilar":"Both share a commitment to avant-garde fashion with unconventional silhouettes."}]}

Frequently Asked Questions

What brand is most similar to Alyx?

The brand most comparable to Alyx is Maison Margiela, with an 87% match. Their avant-garde designs and deconstructed silhouettes closely mirror Alyx's cutting-edge aesthetic.

Cheaper alternatives to Alyx

For those seeking more affordable options, brands like Comme des Garçons (price segment: $$-$$$) and Vetements (price segment: $$$) offer innovative designs at a lower price point.

Is Maison Margiela better than Alyx?

Maison Margiela and Alyx each have their strengths; Margiela offers a more haute couture experience, while Alyx provides a modern, streetwear edge. Preference depends on whether you seek abstract or urban styles.

What is Alyx known for?

Alyx is famed for its fusion of streetwear and high fashion, with signature pieces like the rollercoaster belt and innovative use of technical fabrics. Its minimalist palette and unique detailing set it apart.

Luxury alternatives to Alyx

If seeking luxurious alternatives to Alyx, consider Maison Margiela, John Varvatos, and Yohji Yamamoto, all offering luxury price segments and exceptional craftsmanship.

Done exploring brands like Alyx? Head over to our full brand discovery hub or check out other curated guides for more style inspiration.

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